Hailey Collom

About

Hi there! I’m Hailey, a newly graduated advertising and marketing professional who enjoys helping clients build smarter strategies, create meaningful content and finally tackle the marketing tasks that never seem to get done. With experience in digital marketing, content creation, and copywriting, I am passionate about driving brand growth and engagement.

Experience

• Marketing Coordinator · West End Radiators2025-09-01 –
• Freelance Marketing Assistant · West End Radiators2024-10-01 – 2025-09-01

  After a wonderful summer with West End Rad, I continued assisting them with their marketing needs, completing tasks such as: * Assisting with the launch of a new parts catalogue (photographing parts, updating part descriptions, etc) * Designing, writing and launching a LinkedIn ad campaign * Writing and editing evergreen blog content * Editing YouTube videos with iMovie/Adobe Premiere * Writing and designing digital brochures on Canva * Redesigning magazine ads, office posters and billboards * Writing and designing social media posts for Instagram, LinkedIn and Facebook * Designing and writing direct mail advertisements

• Marketing Intern · West End Radiators2024-05-01 – 2024-09-01

  As the marketing intern, I assisted the marketing lead with tasks such as: • Writing SEO-optimized website copy • Planning/posting on Instagram, LinkedIn and TikTok • Creating internal training videos for new team members • Editing videos for YouTube • Designing and sending direct-mail campaigns • Writing, creating and sending relevant email campaigns to past clients • Writing blogs I also continued doing casual freelance work for West End Radiators after my contracted ended.

• Freelance Marketer · Freelance2024-10-01 –

  As a freelance marketer, I help my clients build smarter strategies, create meaningful content and finally tackle the marketing tasks that never seem to get done. I create/refine social media plans, write SEO-optimized blogs, film/edit Instagram, Facebook, TikTok and YouTube videos and update client CRMs, email lists, etc.

• Marketing Intern · Comotion2025-04-01 – 2025-05-01

  As the marketing intern at Comotion, I assisted in helping choose photos after a client shoot, writing social media copy for clients, updating the company’s CRM, writing client reports and creating internal social posts.

• Writing Tutor · RRC Polytech2024-09-01 – 2025-04-01

  As a writing tutor, I helped Creative Communications students with their assignments. This included assisting students with strategy, copywriting and editing.

• Copywriter Intern · The Show and Tell Agency2024-11-01 – 2024-12-01

  As the copywriting assistant at The Show and Tell Agency, I assisted in writing copy for a variety of Meta ads for different clients.

• Archives Assistant · Government of Manitoba2023-05-01 – 2023-08-01

  As an archives assistant, I led and completed a department-wide archiving project. I organized and digitized materials for easy access and retrieval. I also assisted other departments in their archiving once my project was complete.

• Employment and Income Assistance Case Management Assistant · Government of Manitoba2022-09-01 – 2023-04-01

  As an EIA assistant, I filed papers, organized the file room, made client phone calls and covered the front desk.

Education

• RRC PolytechDiploma, Creative Communications
• The University of WinnipegConflict Resolution, Conflict Resolution
• Westwood CollegiateHigh School Diploma

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