ARISIA QARRI

Marketing & PR / Growth Marketing | Art Director | Creator Economy & Social Strategy

2 yrs experience · Toronto, ON · <10 hrs/week

About

Recent Western University graduate with experience across influencer-adjacent marketing, PR, client communication, social media strategy, and audience-facing brand work. Skilled in relationship-building and expectation management, supporting partnerships, coordinating content, refining brand messaging, and working in fast-moving creative environments. Detail-oriented with strong understanding of social trends, personal branding, and the creator economy across fashion, beauty, and entertainment.

Skills

Adobe PhotoshopCanvaClient CommunicationContent StrategyFacebookInDesignInstagramPowerPointTikTokinDesign

Experience

  • Art Director · The Gazette, Western University09-01-2025 – 04-30-2026

    Led a team of 20+ volunteers, interns, staff, and editors, coordinating projects, meetings, and creative output across a large student media organization with a budget of $800,000. Managed deadlines, led pitch meetings, and kept multiple contributors aligned, strengthening communication, mediation, and process-management skills. Helped shape audience-facing storytelling across editorial, social, and print channels, with a strong focus on presentation, consistency, and engagement. Ran Adobe Creative Cloud workshops and supported team development, reinforcing my ability to guide others and communicate clearly in collaborative environments.

  • Marketing & PR Assistant · Forest City Film Festival07-01-2025 – 11-30-2025

    Supported publicity and promotional efforts in a fast-paced entertainment environment, working across interviews, artist communications, content creation, and event marketing. Interviewed filmmakers, musicians, and artists, strengthening my ability to build rapport quickly, ask thoughtful questions, and communicate professionally with talent. Created and scheduled branded content, refined copy and captions, and helped keep audience-facing communications polished, timely, and on-brand. Worked across multiple teams and priorities at once, building strong organizational habits and the ability to stay calm and detail-focused under pressure.

  • Digital Marketing Assistant · West Coast ConnectionsUnknown

    Supported digital marketing and social media communications for a youth travel company, contributing to content planning, written messaging, and campaign coordination. Helped maintain organized workflows across moving priorities, supporting polished audience-facing materials and clear communication within a structured team environment. Contributed to social content and brand messaging designed to engage specific audiences effectively and keep communications consistent across channels. Built transferable experience in project coordination, multitasking, and balancing brand needs with audience engagement goals.

  • Marketing Manager · Pinkal Medical AestheticsUnknown

    Managed social media content and brand-facing communications for a client-focused aesthetics business, helping maintain a polished and cohesive online presence. Supported B2B marketing efforts, local brand collaborations, and influencer outreach, building relationships while keeping partnerships aligned with brand image and business goals. Handled white-glove client communication in a premium service environment, strengthening skills in expectation management, professionalism, and relationship-building. Created newsletters, promotional materials, and social content designed to support engagement, maintain consistency, and elevate overall brand presentation.

  • Growth Marketing · WSH Student Social AppUnknown

    Worked in a startup environment supporting growth marketing for a student social app, contributing to brand positioning, audience growth, and trend-aware content ideas. Helped think through content concepts and outreach with an understanding of digital behaviour, engagement, and what resonates in fast-moving online communities. Operated with initiative in an evolving environment, taking ownership of tasks and adapting quickly as priorities changed. Built experience in creator-adjacent, community-driven marketing that aligns closely with the social and talent-focused nature of the creator economy.

  • Events & Art Handling Assistant · Michael Gibson GalleryUnknown

    Events & Art Handling Assistant, Michael Gibson Gallery: client-facing event support, polished presentation, and strong detail management in a high-value environment.

  • Salesperson & Cashier · Winners / HomeSenseUnknown

    Salesperson & Cashier, Winners / HomeSense: customer service, relationship-building, and professionalism in a fast-paced consumer setting.

  • Editor · The GazetteUnknown

    Editor, The Gazette: writing, reviewing, and editorial refinement with a strong sense of tone, audience, and cultural relevance.

Education

  • Western UniversityBachelor of Arts, Bachelor of Arts

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