Hannah Baron
Digital Marketing Specialist | Operations & UX Design Leader | UW Alumni
6 yrs experience · Mississauga, ON · <10 hrs/week
About
Experienced in project management and UX design, with a demonstrated history of working as a leader. Skilled in learning and development, design within user experience, and management. I am a strong arts and design professional with a Bachelor of Global Business and Digital Arts from the University of Waterloo. Experienced in operations and sales leadership, with expertise in e-commerce, customer experience, and inventory management.
Skills
Experience
- Operations Team Lead · Mejuri11-01-2024
- Lead memorable customer experience through building relationships - Resolved issues with retail inventory, organized the back of house, and ensured inventory accuracy - Used data to make decisions and drive profitability - Improved internal processes and information flows - Monitored and evaluated operational performance and recommended improvements - Developed and managed a high performing sales team
- Operations and Sales Lead · DUER05-01-2023
- E-commerce - Managed front and back-end Operations through SAP - Developed, implemented, and managed operational processes and systems to ensure efficiency and customer satisfaction - Monitored and evaluated operational performance and recommended improvements - Monitored and managed inventory levels - Developed and implemented policies and procedures - Managed the day-to-day operations of the organization - Ensured KPI and sales goals were met and exceeded daily - Lead a memorable and exceptional customer service experience that focused on building relationships - Created planograms to visually merchandise store every season - Onboarded, trained, developed and managed a high performing sales team - Completed sales reports and other administrative work - Addressed customer service issues that needed to be escalated
- Marketing Specialist · Freelance2023-03-01 – 2024-09-01
- Developed and executed a comprehensive social media strategy, resulting in a significant increase in brand visibility and engagement - Conducted thorough hashtag and keyword research to optimize social media posts, driving organic reach and improving SEO rankings - Generated ideas for content campaigns and collaborated with graphic designers to develop eye-catching visuals - Utilized copywriting skills to craft compelling captions and call-to-actions, actively driving user interaction and website traffic - Conducted research of market trends, customer behaviour, and competitor landscape - Creates marketing strategies to leverage traction on social media pages - Video edited and designed graphics for social media
- Social Media Marketing Manager · Curv Health2022-05-01 – 2022-09-01
- Developed and executed a comprehensive social media strategy, resulting in a significant increase in brand visibility and engagement - Collaborated with cross-functional teams to create engaging and relevant content, ensuring consistent brand messaging across all social media platforms - Conducted thorough hashtag and keyword research to optimize social media posts, driving organic reach and improving SEO rankings - Generated ideas for content campaigns and collaborated with graphic designers to develop eye-catching visuals - Utilized copywriting skills to craft compelling captions and call-to-actions, actively driving user interaction and website traffic
- Social Media Manager · Creators Collective2021-09-01 – 2022-04-01
- Developed and shared engaging content on social media weekly - Developed and shared engaging social media posts on a weekly basis - Collaborated with teams to ensure alignment with brand voice and messaging - Provided exceptional customer service - Enhanced brand awareness through strategic initiatives - Crafted effective marketing strategies - Wrote compelling copy for various platforms - Scheduled and managed social media posts efficiently
- Retail Sales Associate · Just Cozy2017-11-01 – 2021-12-01
- Ensured all procedures were followed for a smooth start and end to each business day, maintaining security and operational efficiency. - Engaged with customers to understand their needs, provided tailored product recommendations, and resolved inquiries or issues to enhance the shopping experience at multiple locations - Trusted with access to the store's keys and sensitive areas, ensuring security protocols were upheld and facilitating seamless daily operations. - Monitored inventory levels and efficiently restocked shelves to ensure product availability, contributing to an organized and visually appealing sales floor. - Provided comprehensive training and mentorship to new hires, fostering a positive team environment and ensuring they were equipped with the skills and knowledge to succeed in their roles. - Oversaw the preparation and secure transportation of weekly cash deposits, ensuring accuracy and compliance with financial protocols while maintaining detailed records for accountability.
- Sales Associate · The Home Depot2020-04-01 – 2020-09-01
- Engaged with customers to understand their needs, provided tailored product recommendations, and resolved inquiries or issues to enhance the shopping experience at multiple locations - Provided expert advice on plant care and maintenance to clients - Regularly assessed moisture levels to ensure optimal hydration for plant health - Assisted customers in the seasonal section during the summer, providing expert product knowledge and recommendations - Organized and displayed seasonal merchandise to create an inviting shopping environment - Managed inventory levels and restocked items to ensure availability for customers
- Seasonal Sales Associate · AMERICAN EAGLE OUTFITTERS INC.2019-11-01 – 2019-12-01
- Engaged with customers to understand their needs, provided tailored product recommendations, and resolved inquiries or issues to enhance the shopping experience
- Administrative Assistant · NORTREND ENGRAVERS2017-06-01 – 2019-12-01
Education
- University of WaterlooBachelors of Global Business and Digital Arts, Business, Management, Marketing, and Related Support Services
- Lancaster UniversityCertificate, Marketing and Linguistics
- Cawthra Park SSHigh School Diploma, Dance
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