Hassaan Khan

About

Hello! My name is Hassaan and I have an HBSc. in Psychology and Biology, as well as a Digital Marketing Management Certificate from UofT. I have extensive experience with social media content creation, SEO, Google Ads, email marketing, and many other areas of digital marketing. I love the creative aspect of creating content, especially social media content and logos!

Experience

• Communications & Digital Content Associate · YouthREX09-19-2022 – 12-14-2022

  • Developed content for social media (Instagram, Twitter, Facebook, LinkedIn, and TikTok) and email newsletters. • Communicated ongoing projects, events and offerings to the youth work sector in a friendly and engaging way. • Planned and coordinated the publishing of weekly blog posts sourced from internal/team and external sources.

• Digital Marketing Specialist / Client Manager · UpOnline eMarketing09-13-2021 – 09-16-2022

  Managed 16+ clients' (dental offices) social media, websites, Google Ads, and email newsletters. Created monthly social media content calendars and newsletter articles. Improved clients' SEO rankings through ongoing changes to their websites. Improved clients' Google Ads rankings, following the latest updates and best practices. Assisted with the design and creation of new/updated websites for new clients. Assisted with independent projects and clients in the real estate, nonprofit, and creative arts industries. Communicated with clients in a timely manner for any updates or feedback.

• Founder · Into His Mind02-03-2022

  I founded Into His Mind (@intohismind on Instagram) because I saw that men's mental health is largely ignored compared to the mental health of other groups. I created the page to raise awareness and remove the stigma surrounding men's mental health. Researched and created posts about men's mental health according to content creation and social media strategies Engaged with the audience and other pages within the mental health field Created logo and consistent branding across posts

• Team Lead · Mountain Warehouse03-01-2019

  Assisted managers with meeting sales goals, working with sales associates to satisfy customer needs Assisted with and planned visual merchandising and replenishment Delegated tasks to sales associates to maximize productivity Completed daily paperwork related to opening/closing the store as well as weekly paperwork Dealt with any returns, warranty claims, and other problems that may arise during the shift

• Social Media Coordinator · Psychology Association of Undergraduate Studies at Erindale (PAUSE)09-10-2019 – 04-22-2021

  Managed the social media presence of the society to ensure that events and opportunities were advertised to as many students as possible Created effective promotional material for a variety of promotion platforms Collaborated with other clubs to promote events and expand outreach Assisted other executive members with their roles, including event planning

• Social Media Manager · UofT Science Communication Club09-10-2019 – 12-20-2019

  Managed social media presence of the club to promote STEM research to the general student body Collaborated with many other team members to ensure that content was posted on a regular and consistent manner

Education

• The University of TorontoProfessional Degree, Digital Marketing Management
• The University of TorontoBachelor's Degree, Psychology

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