Irfan Kurnia

Irfan Kurnia

User Experience Researcher | UI/UX Lead | B2B, SaaS

4 yrs experience · Jakarta, Indonesia · 30-40 hrs/week

About

👋 Hello! I’m a Product Designer with over 4 years of experience designing enterprise user experiences that work seamlessly and solve real problems. I’ve led and coached design teams, streamlined processes, and created user-friendly designs for industries like healthcare, fintech, and SaaS. Whether it’s cutting patient wait times, redesigning apps, or improving usability, I’m all about delivering results that drive business growth (either it's saving or making money). I also mentor aspiring UX designers, helping them break into the industry by teaching the skills and mindset needed to tackle real-world challenges based on real and messy cases we're living with.

Skills

FigmaGoogle SheetsJourney MappingMicrosoft ExcelPrototypingResearchUI/UX DesignUsability TestingUser FlowsUser PersonasWireframing

Experience

  • Design Quality Assurance Manager · Growmodo GmbH05-01-2024

    • Managing and performing quality assurance checks for 9+ multidisciplinary designers. • Planning design projects for 30+ customers on a daily basis. • Leading improvement initiatives to maintain client satisfaction rate of 95-100%.

  • Product Designer · TVS Digital Pte. Ltd.07-01-2023 – 02-01-2024

    • Designed UX solutions for 6+ loan companies across Asia. • Designed an incentive calculation tool with 4+ variables. • Performed 8+ competitive analysis to obtain actionable insights. • Maintained the design system reducing design duplication by 50% and saving an estimated 10 hours per project.

  • UI/UX Lead · Bhumi Varta Technology07-01-2021 – 07-01-2023

    • Established the initial SOP for the UX team of 6 members. • Streamlined research processes and achieved SUM score of 90%. • Conducted design audits and coach 4 product-related teams.

  • Business Development Lead · Trustmedis02-01-2021 – 07-01-2021

    • Maintained connections with Indonesia Telemedicine Association to ensure brand visibility and awareness among 10+ high-performing health tech companies. • Corresponded with 4 Venture Capitals to expand business network and secure funding. • Negotiated 2 big app integration collaborations with prominent Indonesian SaaS companies in form bundling packages.

  • Product Design Lead · Trustmedis02-01-2020 – 02-01-2021

    • Performed UX research activities in healthcare facilities to decrease patient waiting time from 18 minutes to 4 minutes. • Directed a comprehensive UI audit and overhaul initiative, enhancing design scalability and ensuring consistent user experiences across platforms, resulting in improved usability and heightened user engagement. • Initiated a total UI redesign to increase user's subjective satisfaction by 131% among healthcare workers.

  • User Experience Researcher · Trustmedis2020 – 02-01-2020

    • Pioneered a comprehensive user research protocol, resulting in an exceptional 98% in terms of effectiveness, efficiency, and satisfaction, facilitated more precise insights into user behavior and preferences. • Worked closely with customer implementation team to decrease user onboarding time by 80%.

Education

  • Universitas AirlanggaBachelor's Degree, Management

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