Jasmine Ault

About

Jasmine is a seasoned communications professional with extensive experience in public relations, social media management, and strategic communications across various organizations. She specializes in campaign development, media relationship management, and community engagement, with a strong background in supporting non-profits and tech companies. Her expertise includes content creation, media strategy, stakeholder engagement, and project management.

Experience

• Communications Coordinator · Alzheimer's Society of CanadaAugust 2024 – Present

  Support National Marketing & Communications team in executing campaigns and departmental initiatives. Assist with promotional toolkits; draft static and design creative materials; lead weekly status meetings with Social Media; create content calendar; lead weekly status meetings with Social Media; develop and execute social media strategies; monitor and respond to media requests; coordinate media channels and review social media content; create high-level year-at-a-glance communications and events calendar.

• Communications Manager · Black Boys CodeMay 2023 – August 2024

  Manage social media and communications strategies for Black Boys Code and Black Kids Code for Girls. Support community engagement by aligning brand voice with organizational values and vision. Oversee organizational project planning and review contracts for freelance staff. Cultivate and steward relationships with key donors and partners to ensure alignment with organizational goals. Develop and execute high-level communications strategies for new chapters and initiatives. Build and maintain strong media relations, pitch stories, and secure coverage.

• Account Manager · WES HALLApril 2022 – September 2022

  Manage day-to-day client accounts, ensuring PR and social media strategies meet objectives. Crafted strategic press releases, media advisories, fact sheets, and briefing books. Built and maintained strong media relationships through weekly client meetings.

Education

• WILFRID LAURIER UNIVERSITYBA HONOURS COMMUNICATIONS STUDIES

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