Jasmine Hawkins
Creative Marketing Strategist and Fashion Designer
5 yrs experience · <10 hrs/week
About
With a Bachelor of Science in Education and Human Sciences from the University of Nebraska-Lincoln, specializing in Textiles, Merchandising, and Fashion Design, I have cultivated a diverse career in marketing and design. As a Freelance Social Media Manager, I create engaging content and manage events for brands like Burgerville and PDX Snacks. My role as Marketing Coordinator at Kids of the Kingdom Preschool involves developing marketing strategies and managing digital content. Previously, I was a Contract Seamstress at BUNNY KNOTS, LLC, where I crafted handmade products for Target and contributed to brand growth through influencer marketing. My experience as a Modeling Agent at Muse Model Management honed my skills in talent placement and client collaboration. Additionally, I have worked as a Visual Merchandiser at Macy's, where I designed storefront displays and styled mannequins to enhance brand representation.
Experience
- Freelance Social Media Manager · Jasmine Hawkins Social Media Marketing07-01-2024
Content Creation: Produce engaging videos for TikTok and Instagram, write compelling captions, and design impactful posts to grow brand presence. Event Management: Managed high-profile events like Burgerville New Menu launches, Tobias Craft Fair, and Tobias Tiger Trek fundraisers. Supported local business showcases in Hillsboro with event promotion and live coverage. Community Engagement: Attend and cover local events to foster authentic connections and storytelling. Client Experience: Worked with brands like Burgerville, PDX Snacks, and LL Tobias Elementary School, tailoring strategies to diverse audiences.
- Marketing Coordinator · Kids Of The Kingdom Preschool08-01-2024
As the Marketing Coordinator at Kids of the Kingdom Christian Preschool, I manage and implement the marketing strategies that highlight our school’s values, curriculum, and community involvement. My responsibilities include creating engaging social media content, developing brochures, maintaining our website, and coordinating promotional events.
- Contract Seamstress · BUNNY KNOTS, LLC08-01-2018 – 07-01-2021
Handcrafted Products: Created high-quality, handmade bonnets for girls and introduced designs for the boys' division. Mass Production: Produced handmade hats for nationwide distribution in Target stores. Brand Growth: Contributed to a company renowned for influencer marketing, with endorsements from Jessica Simpson and the Kardashians. Attention to Detail: Ensured precision and quality in every piece to maintain the brand’s reputation for excellence.
- Modeling Agent · Muse Model Management04-01-2014 – 10-01-2016
Talent Placement: Booked models for a variety of projects, including photography, commercials, TV, and other media opportunities. Client Collaboration: Worked closely with Iridio and other client partners, managing catalogs and magazine shoots for Fred Meyer. Profile Management: Captured digitals and ensured model profiles were up-to-date to increase booking opportunities. Logistics Coordination: Acted as a liaison between models and clients, ensuring clear communication and timely arrivals for shoots and events.
- Visual Merchandiser · Macy's08-01-2013 – 12-01-2013
Storefront Design: Curated and set up storefront displays to attract customers and represent brand identities effectively. Brand Representation: Styled and arranged mannequins, selecting on-trend looks to showcase various brands within the department store. Fixture Arrangement: Designed and organized ornate fixtures to enhance product presentation and improve customer flow. Seasonal Updates: Regularly refreshed displays and layouts to align with new collections, promotions, and seasonal themes.
Education
- University of Nebraska-LincolnBachelors of Science in Education and Human Sciences, Textiles, Merchandising, and Fashion Design with an emphasis in Fashion Design
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