Jonathan Alleyne

About

I'm a multidisciplinary designer specializing in branding, apparel design, and digital content creation. I blend creative strategy with bold visuals to help brands stand out across platforms, from merchandise to social media. My work emphasizes color theory, typography, and composition to craft story-driven designs that resonate with audiences. I'm passionate about creating work that inspires connection, elevates brand identities, and leaves a lasting impression. I also bring experience in data-driven design and campaign storytelling to drive engagement and consistent brand messaging.

Experience

• Graphic Designer · Brodie Sports Group05-01-2024 – 09-01-2025

  Led design initiatives for league branding including custom uniforms, logos, and promotional assets, driving a 25% increase in team registrations. Applied design principles (typographic hierarchy, color theory) to enhance user engagement across digital and physical platforms. Developed and optimized visual assets for website and Instagram campaigns, contributing to a 35% boost in engagement. Designed and optimized digital design assets for jerseys, ensuring high quality brand recognition and improving brand consistency. Partnered with league organizers to craft dynamic team identities, aligning branding strategy and elevating the league’s professional image across Instagram and the website.

• Operations Associate · Royal Bank of Canada03-01-2022 – 03-01-2023

  Designed data-driven PowerPoint presentations and marketing decks; performed web analytics using Google Analytics to support campaigns, resulting in improved site traffic and efficiency. Supported operational workflows including document validation and mortgage processing, improving efficiency by 20%.

• Social Media Assistant · Rhema Christian Ministries03-01-2021 – 03-01-2022

  Designed and executed a comprehensive social media strategy for Instagram and Twitter, driving a 400% increase in post engagement and strengthening the ministry's online presence. Launched paid ad campaigns, reaching 1,000–3,000 viewers per post and contributing to a 20% boost in event attendance.

• Sales Associate · HomeSense09-01-2020 – 03-01-2022

  Collaborated with cross-functional teams to receive and merchandise an average of 200 products daily. Assisted approximately 150 customers daily, delivering personalized service to improve the shopping experience and meet sales targets. Operated POS terminals processing high-volume transactions, generating over $5,000 in daily revenue.

• Social Media Coordinator · Ravens Sports Business Club09-01-2018 – 03-01-2020

  Designed and implemented a digital content strategy for Carleton University's varsity sports teams, increasing game attendance by 15% and boosting engagement by 35% across Instagram and Twitter. Managed accounts for multiple teams, ensuring brand-aligned content and professional presentation.

Education

• Seneca PolytechnicCertificate in Digital Graphic Design, Digital Graphic Design
• Carleton UniversityBachelor's degree, Communication and Media Studies

Similar talent on Pangea

Jessalyn B.Digital Graphic Designer | Brand SpecialistNiagara Falls, ONSam L.Strategic Art Director, Web Designer, and Motion ExpertToronto, ONBrooklyn P.Versatile, creative marketing expert and graphic designer | strategic planning, creative direction, email marketing, graphic designOttawa, ONFavour N.Marketing Designer | Performance & Brand DesignEdmonton, AB