Joscelyn Bivins

About

With a Master of Business Administration from Esade and a Bachelor's degree in Advertising-Public Relations from the University of Central Florida, this professional has a strong educational background. They have gained extensive experience in various roles, including Senior Manager of Client Strategy & Service at January Digital, National Membership Director at ColorComm, Inc., and Strategy Associate at Starcom. Their expertise extends to areas such as brand strategy, growth marketing, client service, and digital investment. They have also demonstrated their commitment to continuous learning by pursuing an MBA while working as a Brand Strategy & Growth Marketing Consultant. This individual's career reflects a dedication to driving client success and campaign performance through strategic planning and innovative marketing initiatives.

Experience

• MBA Candidate · Esade09-30-2022

  Currently pursuing an MBA with a focus on business administration and management.

• Brand Strategy & Growth Marketing Consultant · Self Employed11-30-2022

  Provided strategic brand and growth marketing consulting services to clients.

• MBA Growth Marketing Intern · Abbott06-30-2023 – 09-30-2023

  Internship focused on applying growth marketing strategies in a corporate setting.

• Senior Manager, Client Strategy & Service · January Digital04-30-2021 – 09-30-2022

  Led client strategy and service initiatives, ensuring high-quality delivery and client satisfaction.

• Senior Associate, Digital Investment · Mindshare08-31-2020 – 04-30-2021

  Managed digital investment activities to maximize client ROI and campaign effectiveness.

• National Membership Director · ColorComm, Inc.11-30-2019 – 03-31-2021

  Directed national membership initiatives, fostering community engagement and growth.

• Senior Associate - Digital Investment · m/SIX08-31-2019 – 08-31-2020

  Managed digital investment activities to drive client success and campaign performance.

• Senior Associate - Strategic Planning · m/SIX12-31-2018 – 08-31-2019

  Contributed to strategic planning efforts, optimizing media plans and client outcomes.

• Strategy Associate · Starcom12-31-2017 – 11-30-2018

  Engaged in strategic planning activities to drive effective media campaigns and client success.

Education

• EsadeMaster of Business Administration - MBA, Business Administration and Management, General
• University of Central FloridaBachelors Degree, Advertising-Public Relations
• Florida Gulf Coast UniversityAssociates Degree, Public Relations/Image Management

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