Juan Diego Rodriguez

About

With a degree in International Business from Universidad Santo Tomás and a specialization in Digital Marketing and Data Analysis from Platzi, this professional has a strong educational background. They also pursued courses in Mathematics and Statistics at Stanford University. Their experience includes working as a Paid Media Manager at ABCW, where they developed and executed paid media campaigns across various channels, optimizing for maximum ROI. Currently, they hold the position of Senior Executive Search at GroupM, a global media investment management company. Their expertise lies in strategic campaign development, audience segmentation, and A/B testing. With a solid foundation in business and marketing, they are well-equipped to drive impactful results in the digital landscape.

Experience

• Senior Executive Search · GroupM02-01-2024

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• Paid Media Manager · ABCW08-01-2022 – 01-01-2024

  Elaboración de estrategias y ejecución de campañas de medios pagos en una variedad de canales, incluidos Google Ads, Facebook, LinkedIn y TikTok. Optimización de campañas para obtener el máximo ROI, utilizando pruebas A/B, segmentación de audiencia y estrategias de oferta.

Education

• Universidad Santo TomásProfesional En Negocios Internacionales, Negocios internacionales
• PlatziEspecialista en Marketing Digital y Análisis de datos, Marketing
• PlatziMarketing
• PlatziMarketing
• Stanford UniversityMatemáticas y estadística

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