Karansheraz Powar
Senior Product Analyst | Growth Strategist
4 yrs experience · <10 hrs/week
About
With a robust educational background in business analytics and computer science, I hold a Master's in Business Analytics from UBC Sauder School of Business and a Bachelor's in Technology from Vellore Institute of Technology. I further honed my skills with an Innovation and Entrepreneurship Certificate from Stanford University. My professional journey includes significant roles such as Senior Product Analyst at Affinity.co and Hootsuite, where I focused on analyzing product data and defining success metrics. As a Growth Manager at Dropbox, I drove retention and engagement strategies, collaborating with cross-functional teams to enhance monetization and reduce churn. My role as an Analytics Consultant at Katapult Analytics involved identifying growth opportunities and developing strategies to convert trial users into paid subscribers. With a strong foundation in analytics and product management, I am adept at leveraging data to drive product improvements and growth.
Experience
- Senior Product Analyst · Affinity.co02-01-2024
As a Senior Product Analyst, likely responsible for analyzing product data, defining success metrics, and collaborating with cross-functional teams to drive product improvements and growth.
- Analytics Consultant · Katapult Analytics09-01-2023 – 12-01-2023
Identified growth opportunities using product data and developed a roadmap of growth experiments to activate more users from trial to paid subscriptions for a social mobile app.
- Growth Manager · Dropbox04-01-2022 – 04-01-2023
Drove retention & engagement campaign strategy across all paid funnels through effective in-product campaigns to increase monetization and reduce user churn. Partnered with Product, Growth, Machine Learning, and Marketing teams to execute new product go-to-market strategies for multiple products. Analyzed user behavioral data to implement user segmentation models in collaboration with Machine Learning GTM and Platform teams to reduce churn through iterative growth experimentation.
- Senior Product Analyst · Hootsuite10-01-2021 – 03-01-2022
Defined success metrics for measuring growth experiments to iteratively improve and productionize a new feature by partnering with Product, Engineering, Design and cross-functional teams. Defined user engagement framework and operationalized reporting for measuring likeliness of a customer to retain using reforges retention framework and predictive modelling techniques. Analyzed product data to discover and test opportunities to help guide product strategy, feature roadmap and measure the success of product initiatives.
Education
- UBC Sauder School of BusinessMaster's in Business Analytics (MBAN), Analytics
- Stanford UniversityInnovation and Entrepreneurship Certificate, Product Management: Transforming Opportunities into Great Products
- Vellore Institute of TechnologyBachelor of Technology (BTech), Computer Science
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