Karina Lopez

Karina Lopez

Marketing and Social Media Specialist | Impact Driven Marketer | Bold branding

3 yrs experience · Spanish Fork, UT 84660 · <10 hrs/week

About

Social Media Strategy & Content Expert Marketing Specialist | Social Media Strategist (Bold Corazon Marketing I am a highly driven Marketing Specialist with 7 years of proven experience in developing, executing, and analyzing high-performing digital content. My expertise is rooted in my professional role as a Marketing Specialist at Community Action Services & Food Bank combined with my long-standing success as a digital creator (Peachywithkari). This blend of corporate strategy and entrepreneurial results provides a unique, effective approach to social media marketing. I have a track record of translating complex insights into actionable campaigns, including achieving a 50% increase in organic reach for my own brand. Through Bold Corazon Marketing, I offer freelance services focused exclusively on high-impact, strategic results for high-ticket clients or Pangea clients. Bilingual Content & Copywriting: Crafting compelling, optimized messaging in both English and Spanish to tap into diverse, high-value markets. Advanced Video Optimization: Strategic direction and creative briefing for high-performing video campaigns (Reels/TikTok), specifically designed to boost CTR and engagement. Certified Expertise: Applying deep knowledge from my certifications in Social Media Marketing, SEO, Content Marketing and Modern Copywriting to every project. I am passionate about helping businesses stop guessing and start scaling with intention. Let’s connect and elevate your brand’s online impact with strategy and heart (Corazon).

Skills

Brand AmbassadorBrand DevelopmentBrand ManagementContent CreationContent StrategyCreative MarketingInstagram ReelsMarketing StrategyMessaging StrategySocial Media ManagementSocial Media MarketingTikTok

Experience

  • Marketing Specialist / Social Media Coordinator · Community Action Services and Food Bank07-01-2023

    Responsible for managing social media platforms and coordinating marketing strategies to enhance community engagement and support for the food bank.

  • AmeriCorps Program Specialist · Community Action Services and Food Bank03-01-2023 – 06-01-2023

    Program Specialist in first-year development of AmeriCorps state program partnered with Community Action Services and Food Bank.

  • Business Owner · Bold Corazon09-01-2025

    My passion turned business. A brand built to empower creators and entrepreneurs to show up boldly and build businesses with heart. Through workshops, digital resources, and storytelling driven marketing, I help individuals transform their ideas into confident, branded identities that stand out online. As founder and creative I: • Develop and teach branding and social media workshops focused on visibility, strategy, and authenticity. • Oversee content strategy, brand design, and marketing direction for all Bold Corazón offerings. • Manage digital product creation and community engagement for entrepreneurs ready to grow their online presence. • Integrate my years of experience in marketing, content creation, and small business management into every project. Bold Corazón represents what it means to lead with corazón.

  • Vacation Rental Co Owner · Ki Rentals02-01-2024

    Co Owner of Ki rentals, Short term property rental.

  • Cleaning Company Owner · Luxury Utah Cleaning12-01-2020 – 02-01-2023

    Residential and Commercial Cleaning Services and Management.

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