Kristy Botting

About

I am a seasoned professional with over a decade of expertise in leading complex projects, managing client relationships, and driving substantial revenue growth. With a proven track record of managing up to 30 accounts simultaneously and consistently generating over $1M+ in revenue, I specialize in cross-functional collaboration and delivering data-driven results. My experience spans diverse industries, where I have optimized digital marketing strategies, led multimillion-dollar projects, and successfully mitigated risks to ensure seamless execution. I am passionate about aligning business objectives with innovative solutions, managing digital transformations, and achieving strategic milestones.

Experience

• Digital Campaign Manager, Client Services · AARP06-01-2023

  Lead planning and execution of digital campaigns worth $1.27M+ in 2024. Collaborate across teams to mitigate risks, ensuring project success and client satisfaction. Track KPIs and manage campaign budgets, optimizing financial resources to exceed business goals.

• Project Manager · Veritone, Inc.02-01-2022 – 05-01-2023

  Managed AI-driven voice projects generating over $2M in revenue. Developed contingency plans and identified risks to ensure seamless delivery and alignment with client objectives. Utilized Jira for efficient task management, project timelines, and stakeholder communication.

• Client Success Manager - Product Rollout · dentsu international11-01-2021 – 02-01-2022

  Collaborated with key stakeholders on the strategic roll-out of new media products to 90 agencies, overseeing cross-team engagements to assess business impact, gather insights, and prioritize product enhancements.

• Lead Digital Project Manager · Yahoo12-01-2014 – 11-01-2021

  Directed multimillion-dollar projects, ensuring on-time delivery and budget adherence. Enhanced operational efficiency by standardizing documentation and workflows.

• Junior Account Executive · Syracuse Media Group04-01-2013 – 11-01-2014

  Provided full-cycle sales support, from lead generation to closing, while delivering excellent customer service. Collaborated with advertisers and creative teams to develop optimized digital and print ads, tracked campaign performance, and managed analytics. Assisted in sales territory coverage, developed pre-call strategies to align products with client needs, and offered insights to optimize campaign targeting, design, and delivery. Contributed to sales meetings by helping managers set and achieve goals, ensuring effective messaging through ad copy editing.

Education

• Fielding Graduate UniversityMasters Degree, Media Psychology
• State University of New York, College atBachelor of Science; Bachelor of Arts, Human Ecology and Fashion Merchandising; Communication Studies; NY
• Chenango Valley High SchoolAdvanced Regents Diploma
• Villanova UniversityProject Management Certification

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