Kyleigh Giacone
Digital Transformation Leader | Experienced Product Owner & Digital Marketer | SAFe POPM Certified
5 yrs experience · New York, NY · <10 hrs/week
About
Syracuse University graduate and Product Owner with a strong background in product ownership, Agile methodologies, and stakeholder management. SAFe POPM certified. Led end-to-end enhancements to Guardian Life’s Dental & Vision mobile app, drove significant user engagement growth, and guided roadmap prioritization and sprint execution. Skilled at leveraging data-driven insights to align cross-functional teams and deliver user-centric solutions. Kyleigh Giacone is a dynamic digital marketer with a strong background in product ownership, skilled in developing and executing strategic campaigns that drive engagement and growth. Proven ability to integrate product development with marketing strategies, leveraging data-driven insights to enhance user experience and optimize product offerings.
Skills
Experience
- Product Owner · Guardian Life10-01-2024 – 12-01-2025
- Served as Product Owner for Guardian Dental & Vision mobile app, leading major releases including a redesigned homepage, improved profile flows, native registration, and expanded benefits, driving improved user engagement and feature adoption.\n- Increased monthly active mobile app users from 50,000 to an average of 130,000 through prioritized roadmap work, UX improvements, and data-driven acquisition initiatives.\n- Owned end-to-end product development by translating stakeholder needs into prioritized requirements, managing sprint execution, coordinating QA and release readiness, and aligning engineering and design to deliver features on schedule.\n- Managed backlog grooming, sprint planning, and feature prioritization using Agile frameworks; applied WSJF to sequence work for maximum business impact, significantly reducing sprint spillover and improving on-time delivery.\n- Supported cross-functional collaboration with design, marketing, data, and engineering to deliver high-impact features; managed cross-team dependencies with a tracker and weekly syncs to reduce release blockers and accelerate delivery.
- Product Development Associate · Guardian Life08-01-2023 – 10-01-2024
- Oversaw progress tracking and delivery for the platform migration from WebSphere to React, providing regular status updates to senior leadership.\n- Stepped into senior Product Owner responsibilities when the role was vacant, leading backlog management, prioritization, and guiding development efforts.\n- Utilized Jira, Jira Align, and Confluence for project tracking and alignment.\n- Collaborated closely with product managers to track project progress, gather and document requirements, and conduct user and market research to inform prioritization and support timely delivery.
- Self employed — Content Creator · Self-employed01-01-2023 –
- Developed and managed personal social media channels, creating engaging content that reflects personal brand and interests.\n- Produced high-quality visuals, videos, and written posts that resonate with audiences and demonstrate creativity and originality.\n- Implemented content strategies to grow followers and enhance audience interaction across various platforms.\n- Conducted audience insights analysis to understand preferences and optimize content based on engagement metrics.
- Digital Marketing Intern · Access Disability09-01-2022 – 06-30-2023
- Produced and edited YouTube videos, from scripting to post-production, improving channel content quality and watch time.\n- Conducted basic audience and competitor research to inform content ideas and optimize performance.\n- Created and managed a comprehensive content schedule to ensure consistent and timely posting, aligning with key themes and engagement goals.
- Growth Product Intern · Access Disability09-01-2022 – 05-01-2023
- Produced and edited YouTube videos, from scripting to post-production, improving channel content quality and watch time.\n- Conducted basic audience and competitor research to inform content ideas and optimize performance.
- Digital Product Intern · Guardian Life06-01-2022 – 08-01-2022
- Assisted with documentation and team coordination for digital product initiatives.\n- Analyzed chatbot feedback to identify improvement opportunities.\n- Presented an innovative educational tool concept during a company-wide challenge.
- Hostess · Restaurant Roux03-01-2018 – 08-01-2020
- Greeted and seated guests with a warm, professional demeanor, managing waitlists and reservations to optimize dining flow.\n- Maintained clear communication with servers and kitchen staff to coordinate seating, table turns, and special requests.\n- Managed high-volume periods calmly, resolving guest concerns and ensuring a positive first impression.
Education
- Syracuse UniversityBachelor's degree, Information Management & Technology
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