Mariana Watkins

About

Detail-oriented psychology graduate with hands-on experience in marketing, social media, and communications. Demonstrated ability to coordinate budgets and events, document findings, and drive engagement across channels. Skilled in creating content campaigns, graphics, and video content; proficient in data-driven decision making, research, and cross-team collaboration. Passionate about applying psychology insights to marketing strategy and consumer behavior.

Experience

• Communications/Marketing Work Placement Intern · University of Manchester Careers Service03-01-2024 – 03-31-2024

  Facilitated research groups and documented findings for strategic decision-making; Created reports and supported data-driven strategies for effective outcomes; Designed graphics, written, and video content to fulfill content campaign plan; Coordinated information across teams, strengthening organizational and collaborative skills.

• Advanced Contemporary Co-Captain · The University of Manchester Dance Society05-01-2023 – 06-01-2025

  Co-lead a team of 15 dancers, choreographing and teaching at bi-weekly rehearsals, and organizing social events. The team competes nationally four times a year and performs twice at society shows.

• Treasurer · The University of Manchester Dance Society05-01-2023 – 06-01-2025

  Managed a 150+ member society bank account, including creating yearly budgets and monthly budgets for events. Tracked income and expenditure across the full year, processed payments to external universities, teachers, and venue hires. Calculated and monitored society fees and competition budgets, liaised with external partners, and organized and led the largest single-day university dance competition in the UK.

• Social Media Manager · The University of Manchester Dance Society05-01-2023 – 06-01-2024

  Managed communications across multiple channels, crafted content and visuals; liaised with other societies and committee members; created content plan and schedule; edited photos and videos, strengthening digital media strategy; ensured timely responses to inquiries.

• Beauty Advisor · Ulta Beauty08-01-2022 –

  Assisted clients with product selection; consistently met and exceeded sales targets; handled customer concerns; trained new team members on customer service standards and store policies.

Education

• The University of ManchesterB.Sc. (Hons) Psychology, Psychology

Similar talent on Pangea

Drew A.Psychology Graduate with Diverse Marketing ExperienceVanessa A.Digital Marketing Specialist | Communications Specialist | SEO Enthusiast | Strategic ThinkerToronto, ONKina L.Digital Marketing Assistant with Psychology InsightBlantyre, MalawiAlyssa S.Growth Marketing Professional | Expert In Customer Acquisition and RententionColumbus, OH