Marisol Conde

About

With a robust background in fashion design and development, I am the founder of Soul and Satchel, a company dedicated to transforming fashion concepts into market-ready products. I hold a degree in Fashion Design from Universidad La Salle Bajío and have enhanced my expertise through international studies and specialized courses. My career began as a Footwear Development Coordinator at Steve Madden, where I honed my skills in prototype testing and material research. I then advanced to Leather Goods and Handbags Development Coordinator at Style Manufacturers, managing projects for renowned brands like John Galliano. As Creative Project Manager at Longvoyage, I redefined brand identity and expanded product lines. At Soul and Satchel, I leverage my deep understanding of branding and supplier networks to guide businesses in creating distinctive fashion collections. My passion lies in aligning brand identity with high-quality standards to help clients achieve their vision.

Experience

• Founder · Soul and Satchel12-01-2023

  At Soul and Satchel, we empower businesses by bringing fashion brands to life, from concept to tangible product lines. With a focus on branding and email marketing, we guide clients through every step of the process, ensuring cohesive storytelling and market-aligned strategies that resonate. We support brands looking to stand out with expertly crafted product collections, whether developing a single accessory or a complete line. Leveraging a deep understanding of national suppliers, we make sure that each product aligns with both brand identity and high-quality standards. Whether you’re just starting out or ready to enhance your existing brand, our team is here to help make your vision a reality.

• Creative Project Manager and Bag Design and Development Director · Longvoyage02-01-2023 – 06-01-2024

  As a Creative Project Manager, rebranded the brand identity, establishing new style and content guidelines, enhancing brand consistency. Refined product positioning and communication, contributing to a significant market share growth. Oversaw multi-channel content creation, aligning campaigns with brand strategy and increasing customer engagement. Implemented a UGC initiative, which successfully boosted engagement and became a highly effective strategy for increasing conversion rates. As a Bag Design and Development Director, optimized 42 existing bag models, establishing production quality standards and creating digital patterns to enhance product consistency and appeal. Designed and developed over 30 new products and a full collection, expanding the brand’s portfolio and market offerings. Created the brand’s visual identity, including graphics, pattern designs, and illustrations, applied across product lines to reinforce brand aesthetics and market presence.

• Leather Goods and Handbags Development Coordinator · Style Manufacturers / Dog Style02-01-2021 – 12-01-2022

  Collaborated closely with the development manufacture cell, overseeing prototype creation and time management to ensure adherence to production timelines. Conducted material research and development, sourcing leather, hardware, and other bag materials from both local and international suppliers. Managed projects for over 10 international brands, including John Galliano, Will Leather, Buffalo Jackson, and Claire V. Oversaw client support for these accounts, ensuring seamless communication and satisfaction throughout the development process.

• Footwear Development Coordinator · Steve Madden01-01-2020 – 01-01-2020

  Served as the communication liaison between the SM NY office and manufacturers in Mexico, ensuring clear and effective coordination. Managed spec sheet translations and material research, facilitating accurate and efficient development processes. Conducted prototype testing, including model corrections and initial approvals to ensure quality and functionality. Oversaw time management for prototypes, ensuring adherence to production timelines. Developed and supervised projects for SM Landed Branded, SM Wholesale, Anne Klein Main Line, and Anne Klein Landed Branded, ensuring successful delivery and client satisfaction.

Education

• Universidad La Salle BajíoLic. Diseño de modas y calzado, Diseño de moda
• Universidade FeevaleIntercambio académico, Diseño de moda
• Certificado de competencia laboralAsesor de imagen personal, Trabajador especializado, nivel 3
• ARSUTORIA SCHOOLCurso intensivo de diseño y desarrollo de calzado, Calzado de dama y caballero

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