Meghna Ramesh

Meghna Ramesh

Aspiring Digital Marketer & Event Planner

3 yrs experience · Phoenix, AZ · <10 hrs/week

About

As a recent Arizona State University graduate with degrees in Entrepreneurship and Digital Marketing, I've gained hands-on experience with brand management, creative strategy, social media & content marketing, and strategic management. My role as Vice President of the Entertainment Business Association involved writing newsletters, reaching out to industry professionals, and organizing art showcases to increase engagement and meeting attendance. At A2Z Recording Studios, I enhanced client relationships and brand identity through songwriting workshops and email marketing. Additionally, as an intern at Degy Entertainment, I conducted market research on a lead generation team to enhance client acquisition.

Skills

Brand ManagementBrand StrategyCanvaCreative MarketingCreative StrategyCreative WritingDigital AdvertisingDigital ArtEmail MarketingGoogle AdsGoogle AnalyicsGoogle SlidesHootsuiteInstagramIntegrated MarketingMailChimpMicrosoft ExcelMicrosoft OfficeNewsletter DesignPiktochartSPSSSearch Engine MarketingSocial Media CommunicationsSocial Media MarketingStrategy & Business DevelopmentTableauTikTok

Experience

  • Peer Writing Tutor · Academic Support Network07-01-2023 – 05-01-2024

    Supported average of 115 students across 175 appointments per semester, improving students writing competence. Tailored tutoring style to each student based on individual needs, learning abilities and educational backgrounds. Received average rating of 4.95/5 for increasing students writing knowledge and likeliness to return to writing center.

  • Vice President · Entertainment Business Association (EBA)08-01-2021 – 05-01-2024

    Wrote weekly newsletters via ConvertKit to communicate with members, resulting in a 12.4% increase in click rate. Networked with various industry professionals to organize guest speaker events and site tours for members. Executed workshops and creative showcases for members to increase engagement and attendance by 13%.

  • Intern · A2Z Recording Studio05-01-2023 – 07-01-2023

    Planned and executed a songwriting workshop for local artists to improve client relationships and retention by 7%. Designed flyers and digital marketing materials to promote the workshop on social media and at local music venues. Developed a customized newsletter template to advertise studio services and promote stronger brand identity.

  • Events Assistant · Barrett the Honors College at ASU02-01-2022 – 05-01-2022

    Curated detailed Excel spreadsheets to keep track of participants and essential logistical information for 10+ events. Coordinated the diploma and award distribution for 1200+ seniors at Graduation and increased efficiency by 15%. Designed the student symposium layout for 100+ students and categorized projects to improve organization by 20%.

  • Intern · Degy Entertainment09-01-2021 – 05-01-2022

    Collaborated with 6 members of Hotels & Casinos lead generation team to execute database market research, acquire new clients, and create pitch decks while working in a fast-paced environment. Compiled research on promotional strategies and music royalties in the form of a handbook for new roster artists. Communicated with large buyers, clients and artists to coordinate events in Degy World, a virtual event platform.

Education

  • Barrett, The Honors College at Arizona State UniversityBachelor of Science, Business Entrepreneurship & Digital/Integrated Marketing
  • Arizona State UniversityBachelor's degree, Digital & Integrated Marketing
  • W. P. Carey School of Business at Arizona State UniversityBachelor of Science, Business Entrepreneurship & Digital/Integrated Marketing
  • Arizona State UniversityBachelor of Science - BS, Entrepreneurial and Small Business Operations

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