Michael Lombardi

About

I am a highly-accomplished and results-driven executive with a proven track record of driving marketing results, increasing brand visibility, elevating revenue growth, and leveraging market insights by developing and executing strategic omni-channel campaigns. I have enhanced user acquisition and retention by executing data-driven growth experiments. My success lies in leading cross-functional teams, fostering a culture of collaboration, and implementing agile methodologies to drive growth, engagement, and business development. I am proficient in identifying upsell and cross-sell opportunities to position products/services and align with client needs. I have implemented customer success programs, built strong customer relationships, and facilitated long-term business partnerships. As a dedicated professional, I bring profound expertise in SaaS and entertainment to enhance organizational efficiency and communication processes.

Experience

• Media Development Executive · PHMG2024-02-01 –

  PHMG is the world’s leading audio branding agency, creating impactful audio solutions for global clients like Adidas, Coca-Cola, and Audi. With over 37,000 clients across 50+ countries, we help brands make powerful connections through sound.

• Co-Founder | Chief Marketing Officer & Head of Strategic Relations · Fansub2020-12-01 – 2023-10-01

  Co-founder, CMO, and Head of Strategic Relations of a venture backed SaaS platform, Fansub, an all-in-one platform for emerging music artists and small to medium sized music venues assisting them in more effectively managing their business with personalized web pages, discovery assistance, pre-event booking logistic management, hybrid event ticketing, marketing, data ownership, and payment automation.

• Freelance Marketing Manager · 720 Digital Marketing2020-07-01 – 2020-12-01

  Providing a complete turn-key marketing solution for small and mid-sized businesses. Focused on engagement and tailoring strategy towards finding the most organic way to engage and convert customers by relating our strategy to the buyers journey funnel. 720 Digital Marketing provides everything from: content creation, social media management, SEO strategization and creation, as well as taking a hands-on approach to working with the brand to provide insights on alternatives to engage and convert customers.

• Account Manager · Scripted2019-03-01 – 2020-05-01

  Scripted is a content marketplace of freelance writers who rapidly fulfill content orders for our client portfolio. Our Cruise Control offering is a fully managed account service, which focuses on making strategic data recommendations to increase SEO and organic traffic to our clients’ websites and social media mediums. As a Customer Success Representative, I manage our upper echelon of clientele and serve as an SEO expert as well as a liaison between our clients and writers.

• Cheif Executive Officer · Dream's Aren't Cliché2016-03-01 – 2020-03-01

  Developed multi-channel marketing campaigns for local businesses to enhance brand visibility and engagement. Oversaw a team of 10 musicians, guiding them in sound development, securing bookings, and executing marketing campaigns to establish a solid foundation for scale. Provided artist services, including consulting, content development, network sharing, rollout management, and booking services for a diverse portfolio of over 50 artists. Applied sound strategies for artist development, event hosting, and marketing campaigns. Established a foundation for scale in music industry by combining creative vision with execution.

• Apple Solutions Consultant · Best Buy2017-08-01 – 2019-03-01

  As a ‘Mobility’ Apple Master, I was exclusively responsible for Best Buy’s Apple ‘Mobile’ sales segment, as well as delivering an exceptional customer experience to all prospective clientele.

• Assistant Manager · Subway2015-03-01 – 2017-08-01

  As an Assistant Manager, I was responsible for all Subway employees across 4 different locations within a 20-mile radius. I was also responsible for managing and dispersing cash flow between the locations, and reporting weekend revenue logs to the franchise owner.

Education

• Google For Startups
• ACT TulsaPre-Seed Accelerator Program
• Rock Valley CollegeAssociate’s Degree, Business Administration and Management, General
• Belvidere High SchoolGeneral High School

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