Michelle Roman

About

Bilingual educator and marketing expert turned UX Designer. I bring a natural curiosity for people and solving problems - while balancing organizations' business goals. I approach design through an understanding of market trends and where technology and creativity are evolving. My end designs combine seamless interfaces with tangible and measurable outputs to build stronger product experiences.

Experience

• Web Designer and Developer (Freelance) · WOTR Enterprise03-01-2024 – 03-01-2024

  -Website Design and Development: Developed responsive client websites with Wix, focusing on cross-device compatibility and user-friendly design. Enhanced engagement through interactive elements and visual design optimization. -SEO Optimization and Online Visibility: Boosted organic traffic and search rankings through targeted SEO strategies, keyword optimization, and content creation. Analyzed performance metrics with Google Analytics to guide improvements. -Website Maintenance and Performance Monitoring: Ensured website reliability and speed, addressing UX/UI issues and performing regular updates and A/B testing. Improved user experience and conversion rates through ongoing optimization.

• Product Designer · La Mer03-01-2023

  -Design Software Mastery: Expert in Adobe Photoshop for image editing and graphic creation; skilled in Adobe InDesign for layout and typography, ensuring brand consistency. -Multimedia Content Creation: Crafted digital assets for email, web, and social media, blending compelling imagery and copy to boost engagement across mobile and desktop. -Cross-Platform Design: Implemented responsive design for optimal user experience on all devices, enhancing brand visibility and interaction across digital channels.

• User Experience Designer · Ilana11-01-2022 – 12-01-2022

  Black Luxury Fashion Community: Focused on the designer community by reducing drop-off rates and increasing engagement. -UX Research & Analysis: Executed competitive, comparative, and heuristic analyses to identify and implement key user experience improvements. -Figma Design Enhancements: Leveraged Figma to enhance the landing page with an accessible community feature, intuitive onboarding, interactive photo grids, and direct social media links. Refined the membership portal to boost user engagement and interest. -Executive Presentation: Developed and delivered a detailed research presentation and Figma prototype, showcasing proposed UX enhancements to the CEO.

• User Experience Designer Student · General Assembly09-01-2022 – 12-01-2022

  -Completed 480+ hours of expert-led instruction and hands-on learning of user research, user personas, user flows, wireframes to prototypes, usability testing, synthesis, competitive and comparative analysis, design navigation and systems, and more including the industry's most in-demand technologies. -Monitored emerging UX design trends and practices for useful techniques and cutting-edge developments suitable for integration into future projects. -Participated in design review meetings to brainstorm new UX developments through collaborative thinking. -Applied both qualitative and quantitative analysis techniques to continuously improve end-user experiences. -Presented UX designs and solutions to senior staff, explaining user-centric design decisions.

• 5th Grade Dual Language Teacher · New York City Department of Education09-01-2018 – 09-01-2022

  -Successfully led a diverse classroom of 20-30 fifth-grade students annually through an immersive dual-language curriculum encompassing Reading, Writing, Math, Science, Social Studies, Social Emotional Learning, and Technology, taught in both English and Spanish, promoting linguistic fluency and cultural competence. -Exceptional Literacy Advancement: Consistently achieved remarkable student progress, with each student advancing by three or more reading levels annually as measured by the Fountas & Pinnell system, a strategic approach to literacy instruction. -Social Development Strategist: Implemented and upheld comprehensive behavioral standards that significantly enhanced class morale, self-esteem, and life skills, emphasizing healthy conflict resolution, critical thinking, and sustained positive interactions, thereby nurturing a supportive and collaborative classroom environment. -Engagement and Interaction Specialist: Cultivated a dynamic learning atmosphere by fostering engaging, respectful, and positive interactions among students, thereby promoting an inclusive classroom culture that values diversity and encourages active participation and mutual respect.

• Bank Teller · TD10-01-2016 – 07-01-2018

  -Provides exceptional Customer service by meeting all Customer demands as they relate to relatively straightforward inquiries, with the support of more experienced personnel. -Processes regular Teller transactions for Customers including servicing Customer accounts, accepting loan payments, accepting safe deposit box payments, processing sales of gift cards, cashing checks, verify currency, balancing cash drawer, night deposits, correct discrepancies and make necessary adjustments. -Balance Automated Teller machines (ATMs) and Teller Cash Dispensers (TCDs)/ Teller Cash Recyclers (TCRs) as necessary. -Adheres to safe deposit box procedures/ operations and guidelines. -Establishes and solidifies Customer relationships by providing legendary Customer Service based on Guiding Principles, CWI, Think SMART and WOW! Shop criteria. -Educates and engages Customers in conversations regarding their current and future financial needs and educates Customers about Bank products and services. -Preparation and development of the Stores Sales Plan. Recognizing referral opportunities and initiating. Show less

• Pre-School Teacher · Learn and Grow Academy09-01-2015 – 06-01-2018

  -Curriculum Innovator: Demonstrated expertise in developing engaging and inclusive lesson plans for preschoolers (ages 2-5), nurturing intellectual growth, creativity, and a lifelong love of learning across a broad range of subjects. -Holistic Child Development Advocate: Deeply committed to fostering each child's comprehensive development—intellectually, emotionally, and socially—via dynamic and personalized educational approaches. -Afterschool Program Director: Established track record in overseeing and elevating afterschool programs, delivering a secure, stimulating, and cohesive environment that reassures parents and delights children. -Community Engagement Leader: Exceptionally skilled at forging meaningful connections with parents, colleagues, and community stakeholders, enhancing a culture of collaboration and collective focus on student welfare and achievement.

Education

• General AssemblyUXDI, User Experience Design Immersive
• Hunter CollegeMaster of Education - MEd, Bilingual and Multilingual Education
• William Paterson University of New JerseyBachelor of Science - BS, Business, Management, Marketing, and Related Support Services

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