Michelle Samson

About

A graduate of Otis College of Art and Design with a Bachelor of Fine Arts in Digital Media, and a certification from Springboard, I am a seasoned UI/UX Designer with a diverse portfolio. Currently at Carbo Cat, I collaborate with software engineers to enhance user experiences for college students. My previous roles include designing character branding for SaaS products at the Community School of the Arts Foundation and optimizing usability for educational tools at Nomie. As a Designer and Illustrator for EveningMiSa, I built a strong online community and created engaging video content. My expertise spans Figma, Figjam, After Effects, and Premiere, with a keen eye for balancing user needs and business goals.

Experience

• UI/UX Designer · Carbo Cat02-01-2024

  Engaged in a collaborative project with software engineers to create a seamless tutoring sign-up website for college students. Balanced user needs and business goals during ideation. Proficiency in Figma and Figjam is utilized to communicate design intentions.

• Designer and Illustrator · EveningMiSa07-01-2019

  900+ follower broadcaster engaging with viewers through interaction on Twitch. 21k+ hours watched. Built a community on shared interests in video games by developing strong communication. Created and uploaded edited video content for Youtube channel, EveningMiSa. Designed thumbnails to attract targetted audiences, adhering to compelling brand design and intriguing headlines. Designed an asset system to manage video compositions within After Effects and Premiere.

• UI/UX Designer · Community School of the Arts Foundation03-01-2024 – 04-01-2024

  Spearheaded a collection of character designs to encourage user interaction for SaaS products in development. Developed character branding to be used across marketing and overall UI. Built user flows to determine student and teacher pain points.

• UI/UX Designer · Nomie11-01-2023 – 12-01-2023

  Optimized teacher and student usability to foster their social connections. Conducted comprehensive competitive analysis, driving effective changes. Designed the help assistant, Nomie the Fish from conception. Utilized and customized gamification to meet the college student's user needs. Collaborated with fellow designers on affinity mapping and wireframes, transforming concepts into high-fidelity wireframes and prototypes.

• Graphic Designer · AthenaJS (Open Source)04-01-2023 – 04-01-2023

  Ideated and developed branding by ideating and finalizing app logo.

Education

• Otis College of Art and DesignBachelor of Fine Arts - BFA, Digital Media
• SpringboardCertification

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