Rory ONeil

About

Creative and results-driven UX Designer with over 20 years of experience crafting user-centered designs. Skilled in user research, wireframing, and prototyping with Figma and Framer.com. Known for delivering standout branding solutions and digital assets that boost user engagement and satisfaction. Passionate about transforming data-driven insights into compelling, user-focused designs. Ready to bring fresh, innovative ideas to elevate the user experience and drive impactful results. Experienced in industries like advertising, digital media, and branding.

Experience

• Senior UI/UX Designer · IDM Group LLC (Polarbyte)2023-01-01 –

  Executed in-depth user research, orchestrated usability testing, and performed competitive analysis to drive strategic, data-backed design decisions. Crafted wireframes, engineered prototypes, and developed interactive mockups using Figma and Framer.com to enhance user experience. Ensured full compliance with accessibility standards (ADA/WCAG) and implemented responsive design principles for seamless, inclusive interactions. Built cohesive design systems and collaborated on marketing initiatives to elevate brand identity and consistency. Refined and optimized designs through continuous iteration, leveraging user feedback and data-driven insights to maximize usability and engagement.

• Freelance Graphic Designer · RPODsgn2017-01-01 –

  Delivered customized creative solutions for clients on digital and print platforms. Managed projects from concept to completion, ensuring deadlines and budgets were met. Developed branding assets such as logos and style guides to foster long-term client relationships.

• Senior Web Designer · Blue Corona2022-05-01 – 2023-01-01

  Designed websites, digital ads, newsletters, and brand graphics for diverse clients. Contributed to the development of reusable design assets and standards for the team. Managed fast-paced workflows with multiple concurrent projects, ensuring timely delivery.

• Creative Lead · IDM Group LLC (Polarbyte)2017-01-01 – 2022-05-01

  Created UI/UX designs and animations for custom content across platforms. Produced engaging graphics using Adobe Creative Suite, Figma, and Dreamweaver. Optimized workflows and ensured quality standards through mentorship and collaboration.

• Creative Director · The Click Depot2017-05-01 – 2018-01-01

  Designed digital wireframes and mock-ups for intuitive websites. Delivered comprehensive branding solutions, including logos, marketing materials, and ads.

• Art Director · Bloomerang Solutions2016-04-01 – 2017-05-01

  Created visual assets for web, print, and promotional materials. Developed templates for newsletters, presentations, and client proposals.

• Senior Graphic Designer · Miles Media2011-10-01 – 2016-03-01

  Designed advertisements and print materials for tourism and marketing clients. Developed eGuides and iPad apps, enhancing user accessibility and engagement.

• Art Director, Creative Lead, Graphic Designer, VP · TourFotos2009-01-01 – 2009-11-01

  Dane Cook Tampa Tour 2009 Fan photo graphic design and art direction. Print, Graphics, Brochures, Business cards, Logos. Work in a creative and collaborative team environment. Working with entertainment, media, and music management for events. Developing proposals for entertainment, media, and music events.

• Art Director, Graphic Designer · WTTA - My TV Tampa Bay2007-09-01 – 2008-11-01

  Web Banners, Advertisements & designs to update overall web content. Print, Direct Mailer Magazines, Brochures, Pamphlets, One Sheet Ads, ID Lanyards, Billboards. Redesigning A style Guide for the overall Look of the Station. Broadcast, On-Air Design, and Graphics for Clients. Worked in a creative Team Environment to concept ideas. Worked with Sales to produce promotional designs & packaging.

• Graphic Designer · Signs By Tomorrow2006-02-01 – 2007-08-01

  Worked in Production to Produce signs, Banners, Vehicle lettering & wraps for Customers. Designed signs, Banners, Vehicle lettering & wraps for Customers. Answered Phones Occasionally for Customer Service. Applied vinyl Lettering to metal, corrugated plastic, MDO hard foam, wood, banner material, & Vehicles. Hand painted Wood & MDO (Hard Foam) Signs for Clients.

Education

• Ringling College of Art and DesignCertification Program, Web Design
• Ringling College of Art and DesignBachelor of Arts - BA, Computer Graphics
• Ringling College of Art and DesignBachelors, Graphic Design & Illustration
• Saint Stephen'sHigh School Diploma

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