Minju Lee

About

Hi there! I'm Minju. I'm a Product Designer crafting data-driven, interactive experiences that drive engagement and growth. With a background in Digital Media Design and Interactive Media Management, I’ve found my passion in balancing creativity with analytical thinking to build impactful solutions. Experienced in industries such as digital media and product design. Check out my work at https://minju-lee.com/ or feel free to reach out and say hello!

Experience

• Product Designer · Jellywall2024-02-01 – 2024-07-01

  • Improved user engagement by 20% by conducting user research, usability testing, and data analysis to address key pain points in the customer experience. • Led end-to-end design revamping eCommerce web and mobile UX, increasing user retention by 15% through improved navigation and UI consistency, aligning with product strategy. • Designed multi-step workflows and high-fidelity prototypes, delivering high-fidelity mock-ups and wireframes, ensuring alignment with business goals and technical feasibility. • Collaborated with product teams, engineers, and stakeholders to enhance design solutions that balance user needs and business objectives, contributing to the design system. • Presented and defended design recommendations backed by qualitative and quantitative data, driving buy-in from key stakeholders and demonstrating strong communication. • Contributed to new UI patterns within design systems, ensuring consistency across platforms and enhancing the overall brand experience.

• User Experience Research Intern · Korea Water and Sewerage Association2021-12-01 – 2022-02-01

  • Improved data accuracy by 30% by designing a standardized research template, enhancing the user-centered approach and optimizing data collection for better insights. • Resolved 90% of over 50 customer support cases on the first call, showcasing effective problem-solving skills and improving customer satisfaction through user-focused solutions. • Analyzed customer feedback and behavioral patterns, applying user research methods to identify areas for improvement in the customer experience.

• Digital Marketing Intern · Kaywon University of Art&Design2021-08-01 – 2021-12-01

  • Increased event attendance by 20% by developing digital marketing strategies and applying design thinking to create engaging content that resonated with the target audience. • Drove over 20% growth in student participation by organizing workshops and activities, gathering user feedback to refine engagement strategies and improve UX. • Conducted surveys with over 100 students, analyzed preferences, and used the insights to enhance the design of the event, prioritizing user satisfaction and usability.

Education

• Centennial CollegePostgraduate Degree, Interactive Media Management
• Kaywon University of Art & DesignAssociate's degree, Digital Media Design

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