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Monica M.

Monica M.

Senior Communications Manager | PR Specialist | Marketing Strategist

6 yrs experience · Tampa, FL · <10 hrs/week

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About

Monica is an accomplished communications professional and team leader specializing in integrated marketing communication and public relations for B2C and B2B companies. With over six years of experience, she excels in driving significant media coverage and reshaping marketing strategies. Her expertise spans various industries including luxury goods, real estate, and technology, showcasing her versatility and impact in the field.

Skills

Influencer Marketing

Experience

  • Lead PR & Communications Manager - Marketing Manager · K12 CoalitionJan. 2024 – Present

    Developed and executed public relations strategy for K12 Coalition and affiliated brands, aligning brand architecture to enhance visibility and engagement. Achieved a 94% increase in social media impressions in a single quarter.

  • Consultant · Freelance Communications StrategyAug. 2023 – Jan. 2024

    Consulted Special Olympics Florida on grassroots marketing strategy to infiltrate Tampa market in 2024.

  • Account Manager - Senior Account Executive · Uproar PRMar. 2022 – Aug. 2023

    Spearheaded a 500% year-over-year surge in sales for a leading luxury luggage brand. Orchestrated 12.6 billion impressions and 2,400 placements for the 2022 Special Olympics USA Games.

  • Account Executive - Account Manager - Account Coordinator · PRESS PR + MarketingJune 2019 – Mar. 2022

    Revolutionized Monin America’s B2C marketing strategy and swelled media coverage by 221%. Established brand identities for residential properties in Water Street Tampa.

  • Account Coordinator · The Moore AgencyJan. 2018 – June 2019

    Ratified Amendment 10 during the 2018 Florida election through advocacy PR efforts including internal communication and ghost-writing op-eds.

Education

  • Florida State UniversityBachelor of Science - BS, Professional Communication
  • Auburndale Senior High SchoolHigh School Diploma

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