Naja McGowan

About

I’m Naja, a social media strategist with over a decade of experience helping brands show up on social with intention. I’ve worked with agencies, government teams, churches, nonprofits, and growing businesses. Across all of them, the goal is the same: don’t just post. Say the thing that only you can say. I don’t build strategy around trends or “going viral.” I focus on long-term trust and real community by grounding social strategy in brand identity first. I take the time to understand who your brand is and who it’s meant to speak to, so your positioning is clear, your storytelling is consistent, and your content attracts the right people and converts them into an engaged audience. Growth matters. But genuine connection is what makes social sustainable. If you’re building something meaningful and want your strategy to match its impact, let’s work together!

Experience

• Founder & Social Media Strategist · Meraki Creative Co.05-01-2018

  As the Founder & Social Media Strategist, I am responsible for developing and implementing social media strategies to enhance brand visibility and engagement.

• Social Media Manager · Civic Dinners05-01-2018 – 09-01-2019
• Marketing Intern · Easter Seal Of North Georgia04-01-2016 – 05-01-2017

  Managed all social media platforms. Performed social media market research, management, analytics, and reporting. Promoted special events and fundraisers. Assisted in the creation of graphics for digital and print channels. Copywriting for online channels including website and blog. Strategic communications planning.

• Marketing Assistant / Social Media Manager · The Boutique COO02-01-2025 – 09-01-2025

Education

• Georgia State UniversityBachelor of Arts (B.A.), Journalism (with a concentration in Public Relations)
• Hampton UniversityPublic Relations, Advertising, and Applied Communication

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