Naomi Desai

About

Hi, I'm Naomi. I’m a multidisciplinary designer skilled at blending creativity and strong visual design with strategic thinking and research across various design disciplines. I use design to problem-solve, build brands and identities, communicate, and foster community. Motivated by a passion for accessibility and sustainability in social, economic, and environmental contexts, I strive to produce work that is designed for longevity and drives meaningful impact. Proficient in integrating skills in graphic and info design, brand + identity, UI/UX, product design, data visualization, creative direction, and illustration, I deliver impactful solutions that resonate with audiences.

Experience

• Designer · Hemab Therapeutics08-01-2024
• Graphic Designer · Perkies07-01-2021

  Design packaging solutions, illustrations, mockups, and additional content for multiple products, ensuring brand consistency and consumer engagement. Perkies is an undergarment brand dedicated to female empowerment and sold at Revolve, Urban Outfitters, and Target.

• Team Director · Scout (Design Studio)06-01-2023 – 06-01-2024

  - Pioneered Scout’s exploratory design team, scaling it to 20+ members (Account Leads, Design Leads, and Designers), and becoming Scout’s second-largest team. - Directed both high-level strategy and daily operations, overseeing 16 projects while transforming the team structure to align with organizational needs and support long-term growth. - Managed client partnerships, provided creative direction, defined project scopes and timelines, mentored designers, and facilitated cross-team collaboration.

• Design Lead (UI/UX and Brand) · Scout (Design Studio)09-01-2022 – 05-01-2023

  - Led the design of a brand identity and responsive marketing website for Tatum Robotics, improving accessibility for the DeafBlind community. - Spearheaded the creation of a web application and visual identity for ReMo, boosting reading engagement and support for both students and educators.

• Creative Director · Spectrum Magazine05-01-2023 – 05-01-2024

  - Oversaw creative and art direction, design, and production for three annual magazines, including photoshoots, events, marketing materials, and other creative outputs. - Initiated a strategic brand expansion and a comprehensive website redesign. - Awarded “Superior” ranking in the REALM Competition for our excellence in creativity.

• Graphic Design Co-op · Clarke (Design Studio)01-01-2023 – 05-01-2023

  Collaborated on a variety of client projects within a creative team from concept to final product, including a social campaign for BCG, business reports for SAP, and the rebranding of the Acacia Center for Justice.

• Graphic Design Co-op · The TJX Companies, Inc. (HomeGoods & Homesense)01-01-2022 – 06-01-2022

  Designed in-store signage, weekly emails, website graphics, and additional marketing collateral for both brands by working cross-functionally within the marketing department.

• Design Nation Delegate · Business Today04-01-2023 – 04-01-2023

  - Selected as one of 100 designers from 20+ nations to attend Business Today's all-expenses-paid Design Nation Conference. - Gained valuable insights from top design industry leaders at Figma, Pentagram, IDEO, Turner Duckworth, Saffron, Instagram, Airbnb, Conran Design Group, Work & Co, and Stuart Weitzman, among others.

Education

• Northeastern UniversityBachelor's Degree, Design (Concentration in Graphic and Information Design)
• The New SchoolIntensive Studies Program, Graphic, Product, and Fashion Design

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