Natalia Rodriguez

About

Experienced marketer with a passion for creating engaging content that drives results and leads. With a background in digital marketing and direct response marketing, where I optimized landing pages, created and manage ads from the ground up, artistically designed organic social media content and creatives, edit sites for SEO, and more. I’ve helped clients gain qualified leads and expand on brand engagement. My analytical and creative mind flow together to create results. I adapt to the ebbs and trends of marketing. On my free time I am fitness focused, like to spend time with friends and family, and creating content, podcasting, etc!

Experience

• Digital marketing coordinator · Anderson02-01-2023

  Responsible for coordinating digital marketing efforts at Anderson. More details can be found on their LinkedIn page.

• Digital Marketing Specialist · Rob Graham Enterprises02-01-2022 – 08-01-2022

  Responsible for digital marketing activities at Rob Graham Enterprises. More details can be found on their LinkedIn page.

• Digital Marketing · Oxley Internet Solutions07-01-2021 – 12-01-2021

  Cooperated closely with marketing team to develop concepts and mockups on 10+ projects. Participated in weekly client meetings to discuss solutions and update project status. Worked independently and as part of a 3 cross-functional teams on conceptualizing website design and optimization. Collaborated with internal and external design/dev resources to implement scalable front-end templates and design modules on Content Management systems (CMS) WordPress and Weebly, page builders to create web pages for both internal and client websites. Ran and maintained theme and plugin updates for client websites running on WordPress. Responsible and improved on social media management internally by creating a six month calendar of concepts and timing. Learned general digital marketing techniques including Website Design & Development, Blogging, SEO, and Social Media Marketing. Learned about Search Engine Optimization (SEO) best practices and implemented basic SEO, such as Meta information on client websites running Wordpress. Show less

• Senior Team Member · Tour of Italy Kitchen05-01-2019 – 05-01-2021

  Displayed a high level of customer service when greeting guests and accommodating their seating needs. Excelled in taking customers order by being knowledgeable and timely. Grew revenues by suggesting additional items such as appetizers and desserts. Responsible and trusted by ownership to create cash handling policies and procedures. Selected to train new hires and established training programs that mirrored ownership expectations. Consistently and effectively ran financials nightly to ensure cash drawer balance and profit reporting. Assisted in product ordering, procurement, inventory rotation and bookkeeping.

• Data Entry/Receptionist · Slavic401k05-01-2018 – 08-01-2018

  Worked during a summer session while completing summer courses. Responsible for routing all incoming calls to the appropriate individuals and departments. Organized, reviewed, and allocated incoming mail according to corporate policy and procedure. Supported other administrative staff such as the Accounting Department and Customer Service Department when workload became heavy, to ensure correct and proper data entry. Director of first impressions when greeting clients from other financial institutions within the industry. Assisted in processing millions of dollars worth of 401k client contributions flawlessly while working with the Contributions Department.

• Food Server · Two Tomatoes05-01-2014 – 05-01-2016

  Effectively trained, motivated, and coached new team members in all job responsibilities. Served up to 40 people at one time. Responsible for opening and closing of restaurant. Prepared food items following strict recipes and product directions. Prepared and delivered catering orders to various establishments in Tallahassee. Provided excellent customer service and ensured my customers were well taken care of.

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