Natalie Pounds

About

I’m a senior project manager who operates at the intersection of marketing strategy and creative execution. I help teams turn ideas into shipped work—without chaos, constant check-ins, or burnout. I’ve spent 10+ years managing marketing campaigns, creative pipelines, and cross-functional teams in fast-moving environments. I step in when priorities are unclear, timelines are slipping, and stakeholders need alignment. My role isn’t to generate ideas—it’s to make sure the right ones actually launch. As a fractional PM, I’m most valuable to teams that need experienced ownership without full-time overhead. I bring structure, clarity, and momentum, then quietly keep things moving behind the scenes.

Experience

• Senior Project Manager, Marketing · Asurion2021 –

  Lead cross-functional teams to deliver integrated marketing campaigns aligned with business goals, ensuring on-brand, on-time, and on-budget execution. Partner with internal creative teams and external agency partners to develop and execute multi-channel campaigns across digital, social, and traditional media. Drive adherence to project roadmaps and milestones while proactively identifying opportunities for process optimization and efficiency. Manage stakeholder expectations through proactive communication and structured follow-ups. Support system adoption and operational readiness by aligning teams, documenting lessons learned, and ensuring post-decision execution success.

• Senior Digital Solutions Engineer · iHeart Media2020 – 2021

  Coordinated digital operations and campaign execution, collaborating across teams to ensure accuracy and compliance. Managed reporting dashboards and campaign metrics to track outcomes and identify opportunities for scalability. Partnered with third-party vendors to streamline project delivery and strengthen operational processes.

• Project Manager · Advent2017 – 2019

  Oversaw multiple concurrent sports facility and academic design projects, ensuring alignment with strategic goals and adherence to timelines and budgets.

• Client Services Project Manager · Tri Star Sports & Entertainment2015 – 2017

  Coordinated multiple client-driven projects, ensuring seamless execution and vendor alignment. Managed budgets, contracts, and timelines to ensure projects were completed efficiently and within scope.

• Client Services & Family Services Coordinator · Orlando Magic2008 – 2015

  Managed client experience operations, ensuring accuracy, compliance, and delivery of strategic marketing initiatives. Built post-event reports and dashboards to analyze performance and inform future improvements.

Education

• University of Central FloridaBachelor of Arts, Liberal Studies

Similar talent on Pangea

Kim H.Fractional Operations & PMO Leader | Scaling Workflows for Teams in Growth ModeLong Beach, CAJames Skip B.Project Manager | Fractional Leader | StrategicMichelle C.Innovative Fractional Project Manager and Digital Marketing Specialist with a Talent for Streamlining Processes and Driving ResultsSalem, MAAndy M.Fractional Product Manager | Digital StrategistFlagstaff, AZ