Nicole Dupuis

About

As an experienced Communications & Marketing Consultant, I have a proven track record in creating captivating content across various sectors, working with clients from nonprofit startups to globally-renowned research organizations. My expertise spans over a decade and includes creating strategic social media campaigns, crafting high-converting marketing materials, and forging strong partnerships that boost business growth. I have a deep understanding of digital marketing trends and am committed to achieving significant business wins. Educated at Brown University, I'm excited to utilize my expertise to ensure your startup flourishes!

Experience

• Communications & Marketing Consultant · Self-Employed Contractor06-01-2020

  -Craft compelling messaging for diverse clients' marketing campaigns, including press releases, pitch decks, social media posts, marketing emails, letters, grants, magazines, postcards, and more. -Build and foster productive partnerships between clients and potential business allies. -Offer dependable personal and administrative support to keep client businesses running smoothly. -Work seamlessly with graphic designers to produce creative content and verify the completion of final projects. -Craft custom social graphics and promotional designs using tools such as Canva. -Create, execute, and refine social media strategies for Facebook, LinkedIn, TikTok, and Instagram. -Generate top-tier email and event invitations through tools like MailChimp and RSVPify to maintain solid client relationships and propel business forward.

• Marketing Specialist · Gracie's Venture, Inc.01-01-2016 – 07-01-2020

  -Handled all aspects of marketing communication programs and execution for Gracie's, an upscale restaurant, and its sister business, Ellie's. -Conceptualized, produced, distributed, and measured the effectiveness of informative, engaging content through multiple channels. -Projects included but not limited to writing blog posts, brochure copy, press releases, newsletter content, website copy, social media posts, and conducting paid advertising campaigns.

• Lead Social Media Manager · BusySeed03-01-2015 – 03-01-2016

  -Handled the management of over 100 social media accounts for 20+ Rhode Island small businesses, inclusive of daily posting, content creation, monitoring, research, and data analysis. -Self-educated on photography, graphic design, and branding principles to enhance operational efficiency, cut costs, and increase customer retention. -Conducted regular meetings with clients to ascertain goals, assess progress, and ensure continued satisfaction. -Composed an extensive range of business communications, including of website copy, blog posts, brochures, job postings, letters to investors, legal contracts, crowdfunding applications, employee handbooks, and more. -Played a significant role in growing a rare breed farm's Facebook followers by 10,000 and tripling their annual revenue by curating and posting content that reached viral status with over 9 million views and 140,000 shares.

• Promotions Specialist · American Mathematical Society12-01-2011 – 07-01-2014

  -Conceptualized and directed, from start to finish, sophisticated print, direct mail, online, and social media campaigns to promote the products, programs, and services of the world's leading publisher of research mathematics. -Singlehandedly wrote and edited clear, concise copy for all promotional campaigns, in addition to writing product descriptions, website copy, and much more. -Determined appropriate audience, marketing strategies, messaging, and branding for diverse projects. -Collaborated closely with authors, acquisitions editors, and graphic designers to actualize campaigns and achieve the overall goal of increasing sales and awareness of AMS products and publications. -Traveled nationwide to mathematical conferences to represent the AMS and set up and run the book exhibit.

• Account Executive · ACS Communications01-01-2011 – 04-01-2012

  -Authored a diverse range of written materials for prestigious tech industry clients, including applications for business excellence awards, Op-Eds, blog articles, and media pitches. -Executed comprehensive research into the unique sectors of individual clients. -Managed public relations duties such as facilitating pitch calls and emails, organizing briefings, and coordinating communication with the media.

Education

• Brown UniversityBachelo's Degree, English Literature

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