Patricia Peña Garcia

About

Hi, I'm Patricia! With expertise as a Marketing Strategist, Graphic Designer, and Video Editor supported by advanced degrees in marketing disciplines, I offer dynamic solutions tailored to meet diverse client goals. Ready to innovate and grow? Contact me today for impactful creative services!

Experience

• Chief Integrator Officer · Virtrify12-01-2023 – 06-01-2024

  - Develop and implement comprehensive project plans, ensuring they align with strategic goals and timelines. - Manage project budgets, resources, and risks effectively. - Track progress, identify and address roadblocks, and report on key performance indicators (KPIs). - Foster collaboration across diverse teams (sales, recruitment, marketing, etc.) to achieve common objectives. - Facilitate clear communication and shared understanding of goals and priorities. - Build trust and resolve conflicts proactively. - Develop strategies and action plans for bringing innovative solutions to life. - Partner with key stakeholders to secure buy-in and resource allocation. - Translate the founders' vision into actionable plans and projects. - Proactively anticipate and address potential challenges to realizing the founders' vision. - Deep understanding of the staffing industry and its dynamics. - Analytical mind with a strong focus on data-driven decision making.

• Chief Operating Officer · VA Locator04-01-2022 – 02-01-2024

  - Working together with key participants to compile the budget. - Spearheading strategies to steer the company's future in a positive direction. - Driving the company's operating capabilities to surpass customer satisfaction and retention, and company goals. - Controlling company costs, and introducing tactical initiatives to address theft and other losses. - Monitoring invoices and payrolls. - Overseeing marketing initiatives and implementing better business practices. - Delegating responsibilities to ensure staff members grow as capable participants. - Employing various initiatives to coach employees to optimize their capabilities. - Completing performance reviews in a prudent manner. - Assessing and implementing improved processes and new technologies, and collaborating with management regarding the implementation of these improvements.

• Operations Manager · VA Locator12-01-2018 – 03-01-2022

  - Responsible for leading teams to deliver projects - Troubleshoot problems that come up during projects / Evaluate the progress of projects on a regular basis. - Coordinate with clients & VAs as needed: Manage all aspects of multiple related projects to ensure the overall program is aligned to and directly supports the achievement of strategic objectives - Communicate projects objectives to all team members involved - Monitor staff performance and complete performance reviews - Calculate employees' pay based on their productivity hours. - Calculate the profit margin of each sale.

Education

• IESAMaster's degree, Finance and Financial Management Services
• ISUMBachelor's Degree, Marketing
• Universidad 'Santa María'Bachelor's degree, International Business

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