Paulina Aler
Graphic Designer and Marketing Student | Specializing in Visual Storytelling and Brand Engagement
2 yrs experience · <10 hrs/week
About
I’m a graphic design student passionate about using visual storytelling to make a difference. Currently, I work at the WV Brownfields Assistance Center, where I create engaging materials for outreach and events focused on brownfield redevelopment. It’s fulfilling to contribute to initiatives that promote community involvement and environmental sustainability through my designs. As a Brand Ambassador for Pentel, I’ve enjoyed connecting with students through events and social media campaigns, bringing the brand to life in authentic and engaging ways. This role has sharpened my communication skills and taught me how to build meaningful connections with diverse audiences. I thrive in collaborative environments where creativity meets purpose, and I’m always eager to learn and take on new challenges in the world of design and brand engagement.
Experience
- Graphic Designer · WV Brownfields Assistance Centers2024-08-01 –
As a Graphic Designer at the WV Brownfields Assistance Center (WVU), I support outreach and events focused on brownfields redevelopment by enhancing community engagement and awareness. My responsibilities include creating event materials, designing presentations, and managing social media content, all while ensuring adherence to brand guidelines. With a keen eye for detail and a passion for event planning, I aim to contribute to impactful initiatives that promote economic development and environmental sustainability in our communities.
- Pentel Student Ambassador · Youth Marketing Connection2024-08-01 –
As a Brand Ambassador for Pentel, I host engaging tabling and sampling events that introduce students to the Pentel experience, successfully driving SMS sign-ups and fostering meaningful connections. I also develop monthly social media posts to boost student engagement with Pentel products, enhancing brand visibility and awareness among the student community. My efforts focus on creating impactful interactions and promoting a positive brand experience.
- Summer Camp Instructor · Mad Science Group Inc.2023-05-01 – 2024-08-01
As a Camp Instructor for Mad Science, I taught engaging science curricula to elementary-aged children, fostering a love for learning through hands-on experiments and activities. I maintained organized and up-to-date records of campers and programming, ensuring a smooth and efficient camp experience. My role also included overseeing the safety and well-being of the children, creating a secure and supportive environment for exploration and discovery.
- Event Staff · Merriweather Post Pavilion2023-05-01 – 2024-08-01
As Event Staff, I provided exceptional customer service by enthusiastically greeting patrons and efficiently scanning over 100 mobile and paper tickets at the gates. I guided guests to their seats and attentively addressed any concerns they had during events. My responsibilities also included maintaining smooth event operations through effective gate admittance, crowd control, and ushering, ensuring a positive and organized experience for all attendees.
- Layout Designer · The Daily Athenaeum2023-10-01 – 2024-05-01
As a Graphic Designer for the Daily Athenaeum, I leveraged Adobe InDesign and Photoshop to craft visually engaging layouts that inform and captivate readers. Collaborating closely with fellow designers and staff, I produced over 12 pages of media aligned with AP style and the DA’s guidelines. I also designed charts, maps, and other graphic elements to enhance the overall presentation, ensuring a cohesive and polished final product that resonates with our audience.
- Max Campus Brand Manager · Wasserman Next Gen2023-09-01 – 2024-05-01
As a Campus Brand Manager for Max, I authentically engaged peers through on-campus activations, watch parties, and social media promotions. I leveraged my personal social media profiles to promote the Max brand, ensuring my messaging aligns with brand guidelines while resonating with my audience. Additionally, I maintained proactive communication with Wasserman Next Gen by participating in weekly status calls and online group discussions, fostering collaboration and staying aligned with our goals.
Education
- West Virginia UniversityIn Progress, Graphic Design
- Catonsville High SchoolHigh School Diploma
Similar talent on Pangea
Hire Paulina through Pangea
Describe your project to the Pangea agent — see if Paulina is a fit, with transparent pricing and interviews booked straight onto your calendar. No contact details change hands until you hire.
See if Paulina is a fit