Seann Fernandes

About

With a robust educational background in International Business and Marketing from De Montfort University and a Certificate in Digital Marketing from York University, I have honed my expertise in the digital marketing landscape. Currently, I serve as a Client Account Manager at DOT & Company, where I provide comprehensive management services for digital marketing agencies. My role involves client onboarding, communication, project management, and digital marketing reporting. Previously, I was a Social Media Manager at Lyons Digital Marketing, where I developed and executed content strategies across various platforms. My experience as an Account Executive at Nako Creative Inc. and as a Senior Account Manager at Balancing Act has equipped me with skills in content creation, community management, and influencer partnerships. I have successfully managed campaigns with budgets up to $50,000, driving significant revenue growth and engagement.

Experience

• Client Account Manager · DOT & Company06-01-2024

  Full-service Client Account Management services for growing Digital Marketing Agencies. Including streamlined client onboarding, daily client communication, project management, leading client meetings, and in-depth digital marketing reporting.

• Social Media Manager · Lyons Digital Marketing (Lyons Empire Inc.)03-01-2024

  Developing and executing social media posts, graphics, reels & stories using Canva & Capcut across Instagram, Youtube & LinkedIn for entrepreneurs and businesses in the real estate, medical, accounting & social media industry. Co-managing 4 social media accounts to plan content, schedule posts and track performance. Assisting senior managers in developing and executing social media content strategies.

• Account Executive & Content Creator · Nako Creative Inc.08-01-2023 – 02-01-2024

  Handled content creation, social media management & community management for 5+ clients across Instagram, Facebook, LinkedIn and TikTok. Developed innovative strategies to align content with target audiences resulting in an average of 4% engagement across social media platforms. Managed community management by monitoring and responding to comments and messages on social media platforms resulting in 10% increase in followers. Assisted the marketing team with developing and implementing social media strategies.

• Senior Account Manager · Balancing Act04-01-2022 – 06-01-2023

  Experienced in developing and launching social media strategies for both small and large businesses with campaign budgets ranging from $10,000 to $50,000. Achieved 43% of company profit for 2022 - 2023 through various social media campaigns and projects. Identified and established partnerships between influencers and relevant brands to expand exposure, drive revenue growth and maximizing project budgets by 25%. Coordinated with over 50 new and existing influencers for campaigns and projects basis the brief and requirements of brands.

• Junior Account Manager · Balancing Act05-01-2021 – 04-01-2022

  Managed 15+ social media & marketing campaigns through engagement with influencers such as Bollywood Celebrities, Sports Personnel and Social Media Influencers. Handled 3 key clients for the company such as Nivea, Asian Paints & Reebok.

Education

• York UniversityCertificate in Digital Marketing, Digital Marketing
• De Montfort UniversityMasters in International Business & Marketing, International Business
• Narsee Monjee College of Commerce and EconomicsBachelor of Commerce (B.Com.)

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