Sidney Kelly

Sidney Kelly

Experienced Marketing Professional | Social Media Manager

7 yrs experience · West Palm Beach, FL · 10-20 hrs/week

About

With a degree in Marketing from the University of South Florida, this individual has a strong foundation in Marketing Management and Digital Marketing. Their professional journey includes roles such as Leasing Specialist & Associate Marketing Manager at The Michael's Organization, where they excelled in executing leasing processes and coordinating marketing strategies. They also served as a Marketing Strategist at Bad Gal Lash, showcasing their skills in creative design, copywriting, and data-driven strategy optimization. Their experience as a Senior Social Media + Influencer Manager at Rossman Media highlights their expertise in social media and influencer management. Currently, they hold the position of Social Media Manager + Content Creator, where they are responsible for managing social media accounts and creating engaging content. With a diverse skill set and a track record of success in marketing and social media, they bring valuable expertise to the table.

Skills

Art DirectionCommunity BuildingCommunity ManagementContent CreationContent StrategyCreative DirectionCreative MarketingInstagramInstagram ReelsMarketingSocial MediaSocial Media CommunicationsSocial Media DesignSocial Media MarketingTikTokVideography

Experience

  • Social Media Manager + Content Creator · Kelly Creative2024

    Responsible for managing social media accounts and creating engaging content. Craft shareable social media content for brands such as SKIMS, Whoopi Prosecco, Olipop, Pacifica Beauty, and others, aligning closely with brand and marketing goals. Nurture enduring client relationships to amplify brand visibility and stimulate engagement. Engage in effective communication with clients to guarantee their needs are consistently met.

  • Senior Social Media + Influencer Manager · Rossman Media07-01-2023 – 12-01-2023
  • Marketing Strategist · Bad Gal Lash12-01-2020 – 03-01-2022

    - Create, edit, and oversee creative designs for advertisements, infographics, website content, and promotional videos. Highly skilled with Canva <br>- Convey brand messaging through marketing outreach by using noteworthy copywriting and storytelling<br>-Evaluate performance based on data and insights to optimize and cultivate the most effective strategies

  • Leasing Specialist & Associate Marketing Manager · The Michael's Organization09-01-2017 – 12-01-2020

    - Execute entire leasing process from lead creation to lease approval with a 60% closing rate to improve propertys overall prospect-to-resident ratio<br>- Coordinate marketing and leasing strategies to fully lease property to 95% occupancy<br>- Improve residency renewal rates by creating promotions, providing excellent customer service, and building genuine relationships with residents<br>- Perform administrative duties to ensure proper communication between management, residents, and prospects

Education

  • University of South FloridaMarketing, Marketing Management; Digital Marketing

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