Stephanie Thunberg

About

With a Bachelor's Degree in Marketing from the University of Iowa, I have cultivated a robust career in marketing analytics and strategy. My journey began at Jacobs & Clevenger, where I honed my skills in data analysis and digital content coordination. I then advanced to 3M as a Marketing Data Analyst, where I focused on cross-channel marketing and enterprise tools to enhance customer experiences. My role as a Digital Analytics Specialist at Medtronic further refined my expertise in optimizing digital marketing campaigns. Currently, I serve as a Marketing Analyst at Land O'Lakes, Inc., where I analyze market trends and develop strategies to boost marketing effectiveness. My experience spans across diverse industries, allowing me to provide valuable insights and drive impactful marketing initiatives.

Experience

• Marketing Analyst · Land O'Lakes, Inc.01-01-2021

  As a Marketing Analyst, likely contributed to analyzing market trends, developing marketing strategies, and providing insights to improve marketing effectiveness.

• Digital Analytics Specialist · Medtronic07-01-2020 – 01-01-2021

  As a Digital Analytics Specialist, likely focused on analyzing digital data to optimize marketing campaigns and improve digital presence.

• Marketing Data Analyst · 3M06-01-2019 – 04-01-2020

  Leveraged understanding of cross channel marketing and enterprise tools to enable measurement and reporting of end-to-end customer experiences and make recommendations for business and operational improvements. Worked with 3M.com product teams, optimization leads and business partners to establish KPIs and work across organization to create consistent reporting. Interpreted multiple analyses of data to provide a clear perspective of trends, emerging priorities and opportunities.

• Marketing Analyst and Digital Content Marketing Coordinator · Jacobs & Clevenger (J&C)05-01-2016 – 05-01-2019

  As a Marketing Analyst, analyzed inbound marketing campaign data and developed comprehensive monthly reports. Leveraged data to recommend new marketing strategies and business development to increase campaign effects. Partnered with account services and design team to create insightful and visual representative reports for clients. Conducted and reported on competitive analysis research. As a Digital Content Marketing Coordinator, composed social media posts as part of multi-platform marketing campaigns and monitored social media channels utilizing social listening tools. Developed media calendars and production timelines to guide marketing team and clients through comprehensive program. Oversaw multiple digital content marketing campaigns simultaneously.

Education

• University of IowaBachelor's Degree, Marketing
• Miami University

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