Timilehin Oladimeji

Timilehin Oladimeji

Innovative Brand Designer and Strategist

6 yrs experience · Lagos, Nigeria · <10 hrs/week

About

With a Bachelor of Technology in Applied Geophysics from the Federal University of Technology Akure, expected in 2024, I have honed my skills in brand design and management across various industries. As Lead Designer at TalCube, I directed brand design initiatives, enhancing user experiences and online visibility. At Debel Enterprise, I played a pivotal role in shaping the brand's visual identity, driving brand equity growth. My tenure at Asap Auto saw a 35% market presence increase through strategic design. At Toria Scents, I revitalized the brand identity, boosting sales by 25% in two months. As Chief Operating Officer at Neptunn, I improved operational efficiency by 88%, collaborating on strategic goals and policy development. My diverse experience underscores a commitment to innovative design and operational excellence.

Skills

Adobe IllustratorBrand IdentityDesign SystemsFigmaGraphic DesignLogo DesignMobile DesignPrototypingUI/UX DesignUser PersonasWireframing

Experience

  • Lead Designer · TalCube01-01-2022 – 06-01-2023

    Directed comprehensive brand design and development initiatives across the organization. Crafted a cohesive user experience for both mobile and desktop platforms at TalCube, delivering captivating and user-friendly websites to enhance their online visibility. Formulated a distinct visual language as a natural extension of the brand, with a keen focus on logos, illustrations, typography, and color palettes. Collaborated closely with developers to enhance functionality and streamline user interaction throughout the development process. Provided expert UX writing, ensuring a harmonious and user-centric narrative across the entire website.

  • Brand Designer · Debel enterprise01-01-2020 – 01-01-2023

    Initiated a weekly brainstorming forum in collaboration with the Brand & Marketing team to curate and enhance Dabel's visual identity. Steered the comprehensive development of the Dabel brand, covering a spectrum from concept to execution, including visual systems, products, websites, social media, templates, internal communications, print materials, and more. Played an instrumental role in shaping the aesthetic direction of cross-departmental projects, ensuring a uniform and cohesive visual identity for all company launches. Drove brand equity growth for both the company and its subsidiaries through strategic design interventions. Held accountability for the end-to-end brand management, education, and governance within the organization.

  • Brand Designer · Asap Auto02-01-2022 – 04-01-2022

    Led the development and meticulous management of the company's brand ecosystem. Supervised the production of marketing and communication materials, rigorously aligning them with the company's overarching brand identity. Championed the establishment of a distinctive visual language, seamlessly extending the brand identity through the creation of logos, illustrations, typography, color palettes, and social media design. Significantly amplified the company's market presence by an impressive 35% through strategic design initiatives.

  • Brand Designer · Toria scents12-01-2021 – 01-01-2022

    Revitalized the brand identity system from the ground up. Crafted a captivating visual language that seamlessly extended the brand's essence, encompassing logos, illustrations, typography, and a vibrant colour palette. Achieved a remarkable 25% increase in sales within just two months. Empowered the organization to establish a solid footing in the realm of visual branding and strategic brand positioning.

  • Chief Operating Officer · Neptunn01-01-2018 – 01-01-2021

    Reviewed, analyzed, and evaluated business procedures. Developed and implemented policies and procedures that improved the day-to-day operations. Collaborated with the CEO to make decisions for operational activities and set strategic goals. Increased work efficiency and project completion by 88%.

Education

  • Federal University of Technology AkureBachelor of Technology - BTech, Applied Geophysics

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