Vernon Joseph Go
Marketing | Project Management | Content Creation
Cebu City, 6000 Cebu · 30-40 hrs/week
About
I’m a motivated professional with a multi-faceted background, seeking opportunities to leverage my expertise in sales, marketing, and project management in new and exciting ways. I’m also adept in driving business success through strategic oversight and dynamic team leadership of high-performing specialists honed over 10 years. Proven in optimizing critical functions, I bring value that propels companies forward.
Skills
Experience
- Content Manager · The Mortgage Hut02-01-2024 – 09-01-2024
Enabled Founder’s business focus by simplifying content for his personal brand. ▪ Leveraged AI to streamline content creation, design, copywriting, & video editing. ▪ Acted as Podcast manager, podcast guest outreach, and booking specialist. ▪ Channel Manager for LinkedIn and TikTok
- Podcast Account Manager · LawPods04-01-2023 – 09-01-2023
Bridged the gap between sales & operations, ensuring 6-figures in agency revenue. ▪ Led a team to deliver End-to-End podcast/video production of 10 client accounts. ▪ Enhanced team workflow through process optimization and use of A.I. tools. ▪ Ensure a project/campaign has the highest quality and/or chance of success prior to client review and publishing. ▪ Nurture strong client relationships and explore areas of growth.
- Product Marketing Specialist · Storyy09-01-2022 – 02-01-2023
Collaborated with leadership in shaping the strategy for continued business growth. ▪ Identified ideal client pain points and personas for go-to-market (GTM) strategy. ▪ Orchestrated multi-channel campaigns to boost brand visibility and revenue. ▪ Build, execute, and optimize comprehensive project plans for marketing campaigns (ads, affiliates, funnels, blogs..etc..). ▪ Define the #1 pain point being solved by a campaign and ensure that it hits or matches the desired target market. ▪ Cold DM outreach & lead generation via email, IG+FB, & LinkedIn.
- Digital Project Manager · ValherMedia04-01-2021 – 02-01-2022
Aided client growth to Inc.500 status, boosting digital brand, & driving 8-figure sales. ▪ Enforced end-to-end message congruency for funnels (ad, email, copy, pages). ▪ Managed & coached clients by resolving risks, issues, and other roadblocks. ▪ Led/coordinated with internal (27 FTEs) and external client teams, designers, writers, video editors, media buyers, and developers. ▪ QC/Enforce end-to-end message congruency from the ad creative, ad copy, landing page copy, email, resource, etc.. ▪ Identified risks and project issues, roadblocks, or missing requirements quickly then resolved them proactively. ▪ Built funnels/lead-magnets, website revamp, and training portals.
- Digital Content Creator · Freelance09-01-2019 – 10-01-2020
Content marketing/management with copywriting, graphic creation & video edits.
- Project & Program Management Generalist · Accenture07-01-2012 – 12-01-2018
Coordinated program/project operations to meet business goals. ▪ Sales opportunity and contract management pipeline support. ▪ HR shared service, resource planning, strategy, RnR, and L&D. ▪ Financial management via forecasts, cost planning, and tracking. ▪ Plan/monitor delivery; process improvement, and managing risks
Education
- Cebu Institute of Technology - UniversityBachelor's Degree, Industrial Engineering
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