Yağmur Genç

About

I am a freelance graphic designer and art director with 5+ years of experience, working with international brands such as Adobe and others across wellness, beauty, technology, lifestyle, and food industries. I create bold, concept-driven visual identities, packaging, and digital content that blend creativity with strategy. I enjoy turning ideas into meaningful visuals and helping brands tell their stories in a clear and expressive way.

Experience

• Graphic Designer & Art Director (Self-Employed) · creativekebab.co2018-09-01 –

  Over the years, I’ve had the opportunity to work with a wide range of clients, mainly on branding and advertising projects. These collaborations helped me build not just solid design skills across different tools, but also strong communication and project management abilities. Working freelance has taught me to be adaptable, organized, and deeply committed to delivering thoughtful, high-quality work that aligns with both brand goals and client expectations. Selected Clients: Adobe, L'Officiel, Avatar Festival, Emaar Square Mall, Chicago Latino Film Festival, Arzu Sabancı Studio, Adidas, Kanal D, A2IM Libera Awards, The Inkey List, Cosmopolitan

• Art Director · calling2022-11-01 – 2023-10-01

  As an Art Director at Calling, I played a key role in shaping visual identity and guiding the creative direction of projects. I oversaw the artistic aspects of campaigns, turning concepts into design solutions that aligned with brand strategy. My work helped elevate the overall creative quality and contributed to the success of our projects.

• Graphic Design Intern · TBWA\ISTANBUL2019-08-01 – 2019-09-01

  The agency focused on creating disruptive ideas that positioned brands within culture and helped them gain a stronger presence in the future. I worked as a Graphic Design Intern, contributing to brand identity development and producing print and digital content. My main responsibilities included designing social media assets and print materials for various clients.

Education

• Medipol UniversityBachelor, Visual Communication Design
• Maltepe UniversityBachelor, Graphic Design

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