Abigail Lang

About

Abigail is a strategic digital storyteller driven by empathy, equity, and cultural insight. Informed by a life at the intersection of multiple identities, she brings a perspective that goes beyond trends—crafting narratives that build belonging, elevate underrepresented voices, and spark meaningful connection. With a foundation in social sciences and a passion for inclusive communication, Abigail transforms digital platforms into spaces where people feel seen and brands feel human. Whether shaping brand voice, leading campaigns, or amplifying untold stories, her work doesn’t just resonate—it inspires action.

Experience

• Digital & Social Media Coordinator · WellsQuest2024-07-01 –
• Social Media Marketing Coordinator · Treehouse Kids Academy2023-09-01 – 2024-07-01

  Manage and curate content for all social media accounts, ensuring brand consistency and relevance. Implement outreach initiatives aimed at reaching underserved communities, leveraging social media platforms to raise awareness and facilitate dialogue about critical educational issues.

• CampusU Marketing Rep Intern · Universal Pictures2022-08-01 – 2023-05-01

  Identified local content creators and organizations for collaborations generating a lift in overall social engagement. Responsible for strategizing a content plan that drives awareness of film, related events, and content. Hosted advanced screenings of notable films: i.e. She Said, Strays.

• Community Assistant · CA Ventures2022-03-01 – 2022-06-01

  Attracted qualified residents whilst executing the overall lifecycle of the marketing strategy. Engaged in brand building, campus networking, social media, prospect management, lease management, resident support, and resident loyalty management. Cold called/emailed while improving customer relationship management and selling strategies.

• Director of Diversity · Alpha Phi International Fraternity2020-11-01 – 2021-09-01

  Managed DEI committee and provided consultation on event planning to ensure accessibility. Fundraised for socially responsible organizations (Ophelia’s Place, the King Center, etc.).

Education

• University of OregonBachelor of Science - BS, General Social Sciences - Applied Economics & Business, Ethnic Studies Minor

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