Adam DePasqua

About

I'm a multidisciplinary designer with over 5 years of experience, specializing in marketing, web, and UI/UX design. I've worked extensively with startups and thrive in fast-paced environments. My background in marketing enhances my design approach, allowing me to create with conversion in mind. I'm passionate about solving problems for users and delivering impactful solutions that drive success. If you're looking for a designer who can bring a unique blend of creativity and strategic insight to your team, let's connect!

Experience

• Visual Designer · Designer Subs09-01-2015

  I work with startups, agencies, and organizations as a creative extension of their team by providing branding, marketing, web, and UI/UX design.

• Founder · To Eat List09-01-2015

  Designed a product from conceptualization to production, working in tandem with both users and engineering teams to successfully launch an app tailored for food lovers.

• Product Designer, Marketing Manager and Designer, Marketing Specialist and Designer · Tango Tango12-01-2019 – 2023

  Led design for companies voice/messaging app that enhanced communications for our target market and lowered over-head costs for the company. Created wireframes and high-fidelity designs for in-house SAAS. Collaborated with engineering, C-suite, and stakeholders to solve problems based on user-feedback and deliver user-friendly solutions to thousands of customers. Led outbound outreach strategy which generated nearly 10x national average in replies, increasing sales and creating new verticals in the NBA, education, and more. Lead marketing and brand design to create impactful ad, sales, and product assets to help educate prospects and drive sales. Managed and strategized marketing campaigns and paid social to increase leads and sales conversions.

• Director of Operation · Movebooth09-01-2017 – 12-01-2019

  Led sales, marketing design, and customer success which helped grow revenue by over 4x, and supported local and Fortune 500 clients throughout the customer journey for high-profile events such as the Super Bowl, Final Four, and major tours.

• Sales Lead · Apple03-01-2010 – 11-01-2012

  Conducted workshops and one-on-one consultations with B2B customers to foster relationships, introducing small and medium-sized businesses to the Apple Ecosystem. Additionally, served as a trainer/mentor involved in onboarding new hires for the region. Selected to be part of a small team to test and provided feedback on UI/UX enhancements and bugs for multiple internal products prior to public release.

• Associate Project Manager · Purple Rock Scissors12-01-2012 – 03-01-2013
• Operations · Purple Rock Scissors08-01-2013 – 08-01-2015

Education

• University of Central FloridaBachelor, Communications, Graphic Design, and Marketing
• Google UX DesignCertification

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