Akanksha Mahanti

About

I am a multidisciplinary designer passionate about deconstructing human behaviours and reimagining the way they interact into cohesive user experiences. My never-ending desire to explore different cultures acts as a resource for better design. With experience in strategic design, user experience, and social media content strategy, I bring a diverse skill set to the table.

Experience

• Research Fellow · beVisioneers: The Mercedes-Benz Fellowship06-01-2025

  • Selected as one of 500 global fellows to design and implement impactful environmental sustainability project.

• Research Fellow for Climate Change · Tishman Environment and Design Center11-01-2024

  • Researched on marginalized communities affected by climate change and proposed actional design solutions.

• Student Strategic Design Consultant · Bird2025 – 05-01-2025

  As part of External Engagement Studio module at Parsons, strategising a cost-effective, sustainable, and user-friendly micro-mobility service aimed at improving urban transportation.

• Experience Designer · Bayer11-01-2022 – 08-01-2024

  • Tailored solutions for 7+ internal tools to improve workflow efficiency of employees across Germany, USA and Brazil • Coordinated with the global team and laid the design system that reduced 30% time spent on design iterations • Facilitated 5+ workshops to drive sustainability initiative, increasing score of employee survey by 35% • Humanized the chatbot experience on the intranet, leading to 25% reduction in support tickets raised

• UX Designer · nFactor Technologies Inc09-01-2024 – 12-01-2024

  • Built a third-party management solution tailored for enterprise security and conducted research on penetration testing which helped to identify product-market fit

• UX Designer · The Minimalist05-01-2020 – 11-01-2022

  Collaborated with cross-functional teams to deliver end to end design solutions for following brands: • Adobe (Rephrase.ai): Adopted a light theme interface for a web-based video editing application leading to 30% reduction in campaign creation time and contributing to the company’s acquisition by Adobe • Mondelez International (Cadbury): Enabled frictionless experience of the website based on the insights gathered from user testing while staying consistent with Cadbury’s design system leading to a 15% increase in user retention • TATA AIG: Delivered award-winning neumorphic interface for the agent portal to increase their efficiency by 40% • Easy Eat: Developed and tested the UI for a Malaysia based food ordering application. Increased revenue of restaurant partners by 30% through gamification and personalization • Pocket52: Boosted 38% in product adoption by revamping the poker game experience for mobile and desktop devices • Warpli: Designed and shipped the MVP of the product from scratch and onboarded 300+ users in the first month of launch

Education

• Parsons School of Design - The New SchoolMaster of Science - MS, Strategic Design and Management
• NMIMS School of DesignBachelor of Design, Humanizing Technology

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