Aleksey Batrachenko

About

Hey, I’m Aleksey. I work with ecommerce teams to make their growth engines more efficient, better aligned with user behavior, and easier to scale.\n\nI’ve spent the past 14+ years working across SEO, solution architecture, and consumer analytics — with brands like Adidas, Samsung and J.Crew.\n\nMy work blends technical depth with operational clarity. Sometimes that means reworking PDP schema at scale. Sometimes it means building bespoke AI-driven tools to accommodate shrinking margins. \n\nI focus on what works, what holds up under pressure, and what clears the way for frictionless execution.\n\nIf you’re navigating change and want a clearer view of the path forward, let’s connect:\n\nhttps://calendly.com/alekseybatrachenko/30min

Experience

• Growth Consultant · Alchemy01-01-2023 – 01-01-2024

  As a Growth Consultant at Alchemy, contributed to developing strategies to drive business growth and enhance market presence.

• SEO Consultant · J.Crew08-01-2022 – 04-01-2025

  As an SEO Consultant at J.Crew, contributed to optimizing the company's online presence and search engine rankings, enhancing visibility and driving organic traffic.

• Growth Consultant · Ethereum Foundation07-01-2022 – 04-01-2024

  Focused on organic growth and content strategy to onboard new users to Ethereum via Ethereum.org.

• Founder & Lead Consultant · Resonance Consulting Group Inc.12-01-2020 –

  Resonance is a digital strategy partner for eCommerce and content-led businesses looking to scale with clarity and intention. With over a decade of experience across global retail and consumer brands — including Adidas, J.Crew, and Samsung — we bring an enterprise-tested SEO and growth playbook shaped by real operational constraints and built for long-term resilience. Our work sits at the intersection of strategy, systems, and execution.

• Founder · Consumer BI12-01-2020 – 11-01-2022

  Consumer BI helps brands make what people want by drawing behavioral insights from a data lake growing at a rate of 90,000 records per second. MVP drove €1.24 million in yearly incremental revenue with one insight.

Education

• Baruch CollegeBBA, Marketing

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