Ana Delgado

About

I’m a bilingual B2B marketing strategist with 6+ years of experience driving growth for SaaS, Proptech, and CRE-focused startups. I’ve led campaigns across ABM, paid media, SEO, and events—most recently generating $2M+ in ARR at Gatewise. I’m certified in AI Analytics for Marketing and experienced in using tools like Salesforce, Pardot, and MixMax to optimize lead generation and automation. With public speaking training and a hands-on approach, I help companies build marketing that actually converts.

Experience

• Director of Marketing · Gatewise07-01-2024

  As Director of Marketing at Gatewise, responsible for leading the marketing team and driving strategic initiatives to enhance brand visibility and growth.

• Senior Marketing Manager · Gatewise01-01-2023 – 07-01-2024

  At Gatewise, we're revolutionizing access control for multifamily communities. Our innovative solutions have replaced traditional keyfobs and callboxes with app-based access. In my role, reporting to our CRO and CEO, I drive growth by managing marketing channels to build a strong marketing-sales pipeline.

• Affiliate Marketing · Knack, Inc.11-01-2021 – 10-01-2024

  Identified consumer affinity groups and created a podcast advertising strategy based on sales and consumer profile data as an awareness & revenue channel. Created advertising copy and storytelling for the ad reads based on consumer group data and specific podcast audience demographics in order to deliver compelling and relevant ads. Coordinated production of podcasts and advertising, including buying media plans and negotiating rates, creating and implementing creative development for podcasts and ad campaigns, analyzing campaign results with Google Analytics, Shopify, and affiliate marketing platform data, and reporting performance to the CEO.

• Senior Marketing Manager · Finance Lobby06-01-2022 – 12-01-2022

  Led a cross-functional team. Reporting directly to the CEO and Director of Operations, I was entrusted with the critical tasks of shaping the digital strategy, spearheading user acquisition efforts, maintaining high-quality content across various channels, and leveraging data for campaign creation, maintenance, and improvement across different channels.

• Marketing Manager · Netlandish11-01-2020 – 06-01-2022

  B2C Software Marketing Manager at Safety tech startup: HelpYouFind.Me

Education

• Boston UniversityMBA, Business
• Universidad Americana (UAM)International Business, International Business
• Harvard Business School OnlineCertificate in Entrepreneurship Essentials
• Universidad Americana (UAM)Strategic Management, Business Administration and Management, General

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