Taryn Cunningham

About

First-generation, Magna Cum Laude graduate from the University of San Francisco with a BA degree in Communications and a minor in Public Relations. I am a marketing leader in the AI space with hands-on experience across field marketing, paid social, UGC, and lifecycle & conversion marketing for high-growth startups. I have led 20+ AI, tech, and SaaS conferences while building integrated, execution-driven marketing programs that connect events, paid media, and follow-through. I specialize in operating as a fractional marketing partner for lean teams, helping startups drive pipeline, brand credibility, and measurable growth without the need for a full-time hire. My work focuses on making marketing efforts actually convert—before, during, and after key activations. I have: -- Managed $500K+ in monthly marketing budgets -- Built $15M+ in pipeline from marketing initiatives -- Helped a startup scale from $0 to an $82 Million Series A -- Led paid social campaigns supporting events, demand capture, and retargeting -- Built and executed lifecycle and conversion programs to improve follow-up and pipeline flow -- Led integrated marketing across email, paid social, content, and partnerships -- Supported product launches and GTM campaigns for high-growth startups -- Owned campaign planning, execution, and cross-channel alignment -- Partnered closely with sales on pipeline generation, attribution, and follow-up

Experience

• Founder · Summit & Scale12-01-2025 – ,

  Founded a fractional marketing and growth consultancy supporting early-stage startups with GTM strategy, field marketing, lifecycle marketing, and brand development.

• Field Marketing and Events Manager · Kognitos10-01-2025 –
• Founder · Stealth Startup09-01-2025 –

  Launching Spring 2026; founded stealth startup and developing go-to-market messaging and product positioning.

• Marketing Manager & Director of Events · GMI Cloud07-01-2024 – 11-01-2025

  Pioneered the launch of GMI Cloud’s marketing department as its first official team member. Spearheaded marketing strategies and growth initiatives, contributing to a funding raise from pre-funded to Series A of $82 million. Led full-cycle execution of major trade shows (10,000+ attendees), executive micro-events, webinars, hackathons, and conference activations. Managed a monthly marketing budget of $330,000 across digital campaigns, global events, and partner activations. Built and owned the full 2025 budget while tracking actual spend, optimizing allocation, and ensuring financial accountability. Managed the MDF process and co-marketing partnerships with major accounts such as NVIDIA, HPE, and other strategic partners to drive joint campaigns, events, and pipeline growth.

• Account Executive · GMI Cloud04-01-2024 – 07-01-2024

  First founding Account Executive; developed client relationships with hyper-scaler and enterprise accounts and collaborated with sales to drive engagement and partnerships.

• Senior Sales Development Representative · GMI Cloud01-01-2024 – 04-01-2024

  First founding SDR hire; sourced and qualified hundreds of outbound prospects weekly; built and tested outbound sequences using Sales Navigator, Adobe Marketo, and automated tools, driving above-average connect rates.

• Senior Brokerage Services Coordinator · Newmark06-01-2023 – 01-01-2024

  Newmark is a leading commercial real estate advisor and service provider to large institutional investors, global corporations, and other owners and occupiers. Managed databases and CRM systems to track client interactions, property listings, and market data. Assisted with lease and contract preparation, including gathering necessary documents and obtaining signatures. Conducted market research and analysis to support brokers in identifying potential opportunities and market trends.

• Marketing Coordinator · Compass01-01-2023 – 06-01-2023

  Compass is building the first modern real estate platform, pairing the industry’s top talent with technology to make the search and sell experience intelligent and seamless. Created and managed online campaigns across various platforms which included optimizing property listings with compelling copy, high-quality images, and virtual tours to engage potential buyers or tenants. Organized and coordinated events such as open houses, property showcases, client appreciation parties, and networking gatherings to attract potential buyers, renters, and real estate investors. Conducted market analysis with industry trends to identify opportunities and understand the needs and preferences of the target audience.

• Global Communications Intern · 2K05-01-2022 – 08-01-2022

  2K Games publishes titles in today's most popular gaming genres, including shooters, action, role-playing, strategy, sports, casual, and family entertainment. Played a role in maintaining effective internal communications by assisting in the creation of internal newsletters, updates, and announcements. Assisted with Press Release and Announcement distribution every week, along with responding to PR inbox inquiries daily. Vetted outside activity opportunities for 2K core games, helped with philanthropic media alerts, and assisted with award submissions for our core games.

• Tacolicious · Waitress08-01-2021 – 09-01-2023

  Provided attentive, friendly, and prompt service to guests in a fast-paced dining environment. Accurately took food and beverage orders, entered them into POS system, and ensured timely delivery. Maintained extensive knowledge of menu items, daily specials, and pairing suggestions to enhance guest experience. Handled customer concerns with professionalism, resolving issues quickly to ensure satisfaction.

• Employment Branding Intern · Wish05-01-2021 – 08-01-2021

  Wish is an American online marketplace that connects consumers with sellers of a wide variety of products, including electronics, fashion, home essentials, and more. Collaborated with the HR and Marketing teams to develop and enhance the company's employment branding strategies. Proposed a branding strategy for the Talent Acquisition team that allowed me to redevelop Wish’s LinkedIn page, that focused on the intern and entry-level job experiences which ultimately led to better promotion of the company and higher responses in job applications. Updated web pages and social media profiles to reflect proactive strategies and engage customers. Actively engaged in brainstorming sessions, bringing fresh perspectives and creative ideas to the team.

• Sales Representative · Shoot36005-01-2020 – 05-01-2021

  Sales role supporting outreach and client engagement.

Education

• University of San FranciscoBachelor of Arts - BA, Communications; Public Relations
• Carondelet High SchoolHigh School Diploma

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