Angelina Paulino
Marketing & PR Coordinator | Graphic Designer
5 yrs experience · <10 hrs/week
About
I'm a graphic designer and marketing creative blending visuals and strategy to tell impactful stories. With experience in branding, social media, and influencer outreach, I enjoy creating people-centered campaigns, whether designing bold visuals or shaping digital experiences. My expertise spans social strategy, influencer partnerships, and creative direction. I’ve led campaigns on Instagram and TikTok, teaming with creators to build engagement through authentic content. With a design background, I unify brand identity and digital storytelling visually.
Experience
- Marketing And Public Relations Coordinator · This Dog's Life2025-07-01 – 2025-10-01
Collaborated with over 140+ micro-influencers to expand brand awareness and drive product visibility across Instagram and TikTok. Helped shape campaign storytelling through curated user-generated content, emphasizing authentic product experiences and pet owner testimonials. Partnered closely with leadership to create engaging social content and visuals that supported growth across the brand’s website and Amazon storefront.
- Shift Supervisor · Starbucks2024-07-01 – 2025-07-01
- Barista · Starbucks2021-05-01 – 2024-07-01
- Social Media Manager · Affirm Noire2021-01-01 – 2021-04-01
Oversaw social media content created by the design team, ensuring consistency with brand identity and campaign goals. Conducted market research and analyzed post performance to inform strategies that increased visibility and engagement. Collaborated with leadership to refine the brand’s visual identity, contributing to a cohesive and recognizable online presence.
- Social Media Designer · Affirm Noire2020-11-01 – 2021-01-01
Designed and published weekly social media graphics, layouts, and assets, boosting audience engagement by 20%. Developed visual strategies to maintain a cohesive brand identity across campaigns. Organized and maintained an archive of 30+ reusable digital assets, improving workflow efficiency for the design team.
Education
- The City College of New YorkBachelor of Arts - BA, Graphic Design
- High School of Arts and TechnologyHigh School Diploma
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