Ani Gomtsyan

About

A result-oriented Product Marketing Manager with a passion for FinTech. - I've led 10+ successful product launches including DeFi, Crypto, and FinTech. - I achieved a solid 10% increase in daily retention rates. - Increased conversion rates by 15% by optimizing onboarding flows. - Launched 40+ multichannel lifecycle campaigns. I'm ready to bring this experience to your team and help boost your product's growth.

Experience

• Lifecycle Marketing · Lingvano2024-08-01 –
• Co-Founder · PB&J AI | Level Up Your LinkedIn2024-04-01 –
• Teaching Assistant · American University of Armenia2024-01-01 – 2024-05-01
• Product Marketing Manager · BABB2023-07-01 – 2023-08-01
• Product Marketing Manager · CoinStats2022-10-01 – 2023-08-01
• Product Marketing · CoinStats2022-07-01 – 2022-10-01
• Technical Support Specialist · CoinStats2021-08-01 – 2022-05-01
• Digital Marketing Intern · 4u.am2021-02-01 – 2021-06-01

  - Initiated and launched a gift suggesting Telegram Bot with more than 250 active users and over 500 conversion rates. - Successfully launched #Womanthefounder campaign for Women’s Day, increasing the traffic by 19% to the website. - Managed the Commerce Manager and directed customers from Instagram Shop to the main website.

• Digital Marketing Intern · Menu Group UK LTD2018-05-01 – 2018-07-01

  - Analyzed data using Microsoft Excel tool. - Explored and learned each aspect of Digital marketing.

Education

• American University of ArmeniaBachelor of Arts - BA, Business

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