Ankit Arora
Performance Marketing & Growth Expert | App & Paid Media Specialist | Data-Driven User Acquisition Manager | 6+ Yrs ROI Focus | 100+ Global Brands
6 yrs experience · <10 hrs/week
About
Results-Driven Media Buying Expert & Digital Advertising Specialist | Strategic Media Planner & Buyer Delivering Data-Driven Advertising Solutions for Ambitious Brands. With extensive experience in digital advertising, I optimize campaigns for exceptional results. I excel in creating compelling ad campaigns that resonate with audiences, driving engagement and conversions. Let's collaborate to propel your digital advertising initiatives forward.
Experience
- Marketing Manager · Odla.2022-09-01 –
- Digital Marketing Manager · Socio Labs2020-03-01 –
- Digital Marketing Executive · Socio Labs2019-03-01 – 2020-02-01
- Digital Marketing Intern · Socio Labs2019-02-01 – 2019-03-01
- Media Buyer · AdLibrary2023-05-01 – 2023-12-01
- PPC Specialist · Business Factory2022-09-01 – 2023-08-01
- Performance Marketing Consultant · Greenely2021-10-01 – 2022-09-01
Key Responsibilities: - Led performance marketing and digital strategy initiatives for the Swedish electricity market - Managed media buying across multiple platforms (Meta, Google, Apple Search Ads, Twitter) - Developed and optimized paid media strategies - Conducted conversion rate optimization - Performed funnel optimization - Analyzed and translated complex analytics into actionable insights Key Achievements: - Significantly improved customer acquisition through multi-platform advertising - Delivered consistently high ROAS (Return on Ad Spend) - Successfully managed large advertising budgets - Implemented data-driven strategies for market-specific challenges - Developed deep audience insights - Aligned team efforts with key performance indicators
- Process Associate · Concentrix2018-03-01 – 2019-02-01
Education
- Delhi UniversityBachelor's degree
- Bharti Public School - IndiaHigh School, Business/Commerce, General
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