Arianna James MBA

Arianna James MBA

I help consumer brands build ambassador programs that drive sales, UGC, and community-led growth Ambassador & Community Growth Strategist helping bra

5 yrs experience · Charlotte, NC · 20-30 hrs/week

About

I’m a founder-turned growth strategist with an MBA and hands-on experience building and scaling consumer brands through ambassador and community-led marketing. I founded and operated a niche e-commerce brand in the BookTok space that generated $145K+ in lifetime revenue, primarily through organic social, influencer partnerships, and ambassador programs. I led everything from brand positioning and product strategy to creator outreach, campaign execution, and conversion optimization. Now, I help brands design and implement high-performing ambassador programs that turn creators into long-term partners — driving UGC, trust, and repeatable revenue without relying solely on paid ads. My work sits at the intersection of strategy and execution: I build systems founders can actually sustain. I work best with early-stage and growing consumer brands looking for thoughtful growth, strong community, and clear ROI.

Skills

Administrative SupportAdobe PhotoshopAsanaBrand StrategyCanvaCommunicationCopywritingCrisis ManagementCustomer ServiceData AnalysisEmail MarketingEvent CoordinationProject ManagementPublic SpeakingRelationship BuildingSlackTime ManagementZoom

Experience

  • Marketing And Communications Intern · New England Public Media01-01-2024 – 05-01-2024
  • Entrepreneur06-01-2023 – null
  • College Tour Ambassador · Prime Video & Amazon Studios03-01-2023 – null
  • Resident Advisor · American International College08-01-2022 – null
  • Virtual Assistant01-01-2022 – 01-01-2023
  • Notary Public · Commonwealth of Massachusetts10-01-2021 – null
  • Office Manager · American International College08-01-2021 – 12-01-2023

    I work as an office assistant and Front Desk Associate in the Noonan Tutoring Center.

  • Podcast Host03-01-2020 – 05-01-2024

Education

  • American International CollegeMaster of Business Administration - MBA, Business Administration and Management, General
  • American International CollegeBachelor's degree, Communication and Media Studies

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