Asia Scott

About

I’m a marketing and experiential professional specializing in live events, brand activations, and culturally relevant digital strategy. I bring ideas to life by blending creative thinking with strong operational execution. Currently, I’m a Marketing Specialist on the Events team at Xumo TV (Comcast), where I support experiential marketing projects from ideation through execution. I help develop and present activation concepts to senior leadership (including SVPs) and support high-visibility partnerships such as NASCAR and Golden Corral. My background spans events, digital marketing, and social strategy across nonprofit, entertainment, and community-focused organizations. I’m known for being organized, collaborative, and calm under pressure — especially in fast-paced, live environments. I’m excited to continue growing in experiential, brand, and partnership marketing roles where creativity, culture, and execution intersect.

Experience

• Marketing Specialist, Events · Xumo10-01-2025 –
• Marketing and Communications Coordinator · Children's Institute07-01-2024 – 11-01-2025
• Marketing and Communications Associate · Orange County Community Foundation05-01-2022 – 04-01-2024
• Marketing Operations Manager · Textur333s06-01-2022 – 12-01-2023
• Site Coordinator · arc After School & Experiential Education08-01-2021 – 05-01-2022

  -Supervised a staff of Program Leaders -Director and main Point of Contact of a charter middle school after school program of 84 students -Created and distributed monthly newsletters, stakeholder's reports, program schedules, parents newsletters, social media content -Maintained all records and paperwork -Designed daily program schedules, event schedules, disciplinary action plans -Complied with grant requirements and helped to successfully reach Average Daily Attendance requirements -Facilitated bi-weekly staff trainings on Child Care, Behavior Management, Mandated Reporting, Program Design and Event Planning, COVID-19 Safety Protocols, and Allyship Best Practices

• Senior Community Services Leader · City of Brea02-01-2019 – 08-01-2021
• Event Planner and Marketing Associate · Till Dawn Group08-01-2019 – 02-01-2020
• Marketing Brand and Show Intern · House of Blues Entertainment01-01-2019 – 05-01-2019
• Titan Ambassador/Campus Tour Guide · California State University, Fullerton05-01-2017 – 05-01-2019

  -Administrative Assistant for the Visitor Information Center/ Office of Outreach, Recruitment and Orientation -Served as the first point of contact for individuals looking for information about CSUF -Answered phone calls, emails, assisted visitors -Facilitated New Student, Transfer Student and Student Life Orientation for accepted students, parents and guardians -Led campus tours for prospective students, community groups, all school aged programs/field trips -Scheduled tours for prospective students, community groups, all school aged programs/field trips -Assisted with Admissions appeals

Education

• California State University, FullertonBachelor's degree, Communications

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