Brooke Webster

About

Portfolio Password: letsdesigntoday Brooke is a Senior Product Designer based in Colorado, dedicated to making the world a better place through exceptional design. With a unique blend of creativity and analytical thinking, she excels in solving complex problems for businesses, customers, and users. Her expertise spans UX/UI design and product management, encompassing strategy to implementation. Passionate about sustainability, Brooke is driven by purpose and aims to collaborate with like-minded clients. Her specialties include discovery, definition, decision-making, design, and delivery. Visit her website at https://websterdesigns.co/ (Password: letsdesigntoday).

Experience

• Senior User Experience Designer · Best Buy2023-09-01 – 2025-01-01

  As a Senior UX Designer at Best Buy, I successfully: • Helped shape and facilitate product strategy and decisions • Worked on features shown in high volume areas like the home page • Spearheaded UX research efforts and made recommendations based on results • Collaborated with product managers and designers across a wide range of teams and orchestrated work processes • Upheld a practice of documenting design intent in the interest of the team’s efficiency in the future

• Lead Product Designer · Redeam: Technology Connecting Experiences2022-01-01 – 2023-09-01

  As the Lead Product Designer at Redeam, I am responsible for ensuring a high quality user experience for travel agents and operators. In this role, I successfully: • Oversee the entire UX for two platforms and multiple user roles • Facilitate requirement gathering sessions with leadership • Manage an abundance of tasks/tickets across multiple agile dev teams • Conduct usability tests • Improve the UI aesthetics and functions while building a design system • Created a product Help Center, Onboarding articles/videos and a User Feedback Portal in the interest of supporting customer experience beyond the platform • Am constantly learning and expanding in my role

• Senior User Experience Designer · Nutrien Ag Solutions2020-01-01 – 2021-09-01

  Collaborated with Product Managers, Developers, Agronomists, Scientists and the design team to create tools for Nutrien Agronomists who consult with farmers. • Spearheaded discovery with key stakeholders including workshops and daily collaboration • Designed workflows for usability tests and conducted tests as well • Designed complex interfaces and user experiences for agronomists to analyze scientific data • Participated in user interviews and synthesis • Used and contributed to a UI kit/design system • Worked across teams and features to ensure a holistic user experience, one that suits their needs and mental models • Participated in Agile workflow assisting with multiple squads’ design needs • Contributed to company confluence with documentation and processes

• UX/UI Designer · Webster Designs LLC2019-04-01 – 2020-01-01

  Brooke Webster is a UX and Visual Designer. Brooke has experience partnering with countless clients to help shape their digital strategy and make their vision a reality. While she is deeply invested in the user’s experience throughout her design process, she is also passionate about creating a better future for the planet and humankind. She harnesses the power of users through behavioral psychology to make impactful products. With a passion for social responsibility and sustainability, Brooke is looking to work with clients that are similarly purpose-driven.

• Senior Product Designer · Four Winds Interactive2019-01-01 – 2019-04-01
• Senior Interactive Designer · Four Winds Interactive2016-09-01 – 2019-01-01

  • Collaborates with clients, project managers and developers to create engaging experiences on both large scale digital signage and mobile apps. Manages a high volume of work in a fast paced environment. • Works together with clients to identify business goals and user needs to form a digital strategy. Holds stakeholder interviews, performs observational and secondary research, develops user personas and user flows. Conducts work shops with clients and product team as a means to foster concept development.

• UX & Visual Designer · ATOMIC202015-12-01 – 2016-09-01

  Atomic20 is a marketing agency and shared creative workspace dedicated to free agents and curating teams that solve design challenges.

• Graphic & Web Designer · Simple Energy2014-06-01 – 2015-12-01

  • Design interface for new software features focusing on user experience and user interface by working side-by-side with product managers and developers to ensure successful implementation • Design and strategize new gamification features for the company’s engagement platform and e-commerce extension product • Design HTML email templates; code and maintain weekly campaigns • Develop and refine B2B and B2C brand style guide • Design digital and print collateral including: monthly mailings, promotional posters, banner ads and social imagery. • Cross-collaborate with corporate marketing to develop sales materials including one-pagers, infographics, slide deck templates, and custom collateral • Create and refine an asset library of icons and product oriented graphics • Liase across departments to fill design needs in engineering, product, delivery and marketing enforcing brand and style standards

• Graphic Designer · PLÂOR2012-09-01 – 2014-04-01

  • Designed promotional materials including sale campaigns, email marketing, and new feature launches • Directed and collaborated with Illustrators to create promotional materials and brand assets for Facebook game Mega Fame Casino • Created brands & interfaces for new games

• Freelance Graphic Designer · In Context Multimedia2012-02-01 – 2012-09-01

  • Worked with clients independently • Created logo, color palette and banners for NHTownCrowd.com • Created brand identity for The Wrak • Designed Facebook Banners for Donnybrook Home Services

Education

• The New England Institute of ArtBachelor of Science in Graphic Design, Graphic Design
• Brewster AcademyGED

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