Camila Lamar

About

With a diverse educational background in Marketing, Publicity, and Human Nutrition, I have honed my skills in strategic marketing and data analysis. I graduated with a degree in Marketing and Publicity from Universidad Americana Paraguay in 2017, after studying Human Nutrition at Universidad del Norte and Universidad de la Integracion de las Americas. My professional journey began at TEIXIDÓ, where I served as a Jr. Partner and Paid Media Director, focusing on optimizing marketing campaigns through data analysis from 2018 to 2020. Currently, I am the Marketing Operations Manager at Shoelace, where I manage marketing operations and growth strategies to enhance company performance and client satisfaction. My expertise lies in developing innovative marketing strategies and leveraging data insights to drive business growth.

Experience

• Marketing Operations Manager, Growth Marketing Manager, Senior Account Strategist · Shoelace11-01-2020

  Managed marketing operations, growth strategies, and account strategies to enhance company performance and client satisfaction.

• Jr. Partner - Paid Media Director, Senior Data Analyst · TEIXIDÓ01-01-2018 – 11-01-2020

  Directed paid media strategies and analyzed data to optimize marketing campaigns and improve client outcomes.

Education

• Universidad Americana ParaguayLicenciatura, Marketing y Publicidad
• Universidad del Norte, de ParaguayLicenciatura, Nutrición humana
• Universidad de la Integracion de las AmericasLicenciatura, Nutrición humana

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