Ceci Dadisman

About

I’m a Marketing Strategist and Communications Leader with over 20 years of experience in crafting impactful digital marketing campaigns, brand strategies, and marketing automation solutions for nonprofits, arts organizations, and startups. With a focus on data-driven marketing and digital transformation, I help organizations of all sizes connect with their audiences in meaningful ways. Throughout my career, I've collaborated with diverse communities, including Hispanic, African American, LGBTQ+, Caribbean, Asian, and Indigenous populations, building inclusive, impactful campaigns that drive results. From email marketing and content strategy to social media marketing, I integrate the latest marketing technologies with strategic messaging to enhance engagement and achieve long-term growth. I have a proven track record of leading multi-channel marketing campaigns and integrated communications strategies, specializing in marketing analytics, CRM systems, email automation, and emerging technologies. Whether it’s scaling a brand, increasing visibility, or fostering deep connections with key stakeholders, I’m passionate about bringing new ideas to life in innovative ways. In addition to my hands-on work, I’m a keynote speaker and adjunct lecturer at West Virginia University, where I mentor the next generation of marketers in digital media, brand identity, and strategic communications. If you're looking for a marketing professional to help elevate your brand and connect with your audience, let's talk!

Experience

• President · Cardinal + Company2015-12-01 –

  Provide comprehensive marketing consulting services to nonprofit organizations in industries including healthcare, education, and the arts. Develop marketing strategies, manage client relationships, and ensure campaign success. Lead marketing initiatives and oversee business operations including accounting, strategic planning, accounts payable, accounts receivable, and business development, sales, and business development.

• VP of Integrated Marketing · The Mosaic Group2022-07-01 – 2023-05-01

  Provide comprehensive marketing strategy and implementation for a luxury timeshare brand in the US and Caribbean. Manage communications strategies, sales and marketing efforts, and strategic client relationships. Develop and implement campaigns including email and social media, print advertising, and trade publications. Supervise a team of 4 marketing professionals in this field.

• Communications Director · The Temple-Tifereth Israel2021-08-01 – 2022-07-01

  Develop and execute comprehensive digital and traditional marketing campaigns including direct mail, email, social media, radio television, and advertising. Manage communications strategies and relationships with local media outlets. Present communications strategies for results at bi-annual core committee meetings.

• Adjunct Lecturer · West Virginia University2018-08-01 – 2023-05-01

  Teach 'Promoting the Arts and Culture' to undergraduate and graduate students in the College of Creative Arts.

• President · Cardinal + Company2006-01-01 – 2015-12-01

  Develop and execute effective digital and traditional marketing campaigns including direct mail, email, social media, radio television, advertising, and PR. Lead strategic planning, campaign execution, and stakeholder engagement to manage communications strategies and client relationships.

• Keynote Speaker · Self2008-01-01 –

  Deliver keynote speeches and presentations at various professional conferences and events, focusing on marketing, communications, and leadership.

• Nonprofit Communications Consultant · Self2006-01-01 –

  Consult with nonprofit organizations to develop and implement effective communications and marketing strategies, enhancing outreach and engagement.

• Email Marketing Specialist · MedicAlert Foundation - United States2024-03-01 –

  Develop and execute email marketing campaigns for the organization, focusing on customer engagement and retention.

• Marketing and Content Operations Specialist · Aleph Beta2024-07-01 –

  Manage marketing and content operations, ensuring effective communication strategies and content delivery.

• Marketing Strategist · Olivus2023-07-01 – 2024-12-01

  Develop marketing strategies for the company, focusing on digital marketing campaigns and brand development.

• Faculty - Chorus Management Institute · Chorus America2019-10-01 – 2022-05-01

  Teach courses and provide guidance in chorus management and arts administration to students and professionals in the field.

Education

• West Virginia UniversityBachelor of Music, Vocal Performance

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